Dameon Alexander Gonga, M.S.
Manager, Entertainment Marketing @ PUMA Group
About
I am a first-generation Jamaican-American born and raised in Clarksville, Tennessee. A multidisciplinary creative, I am versatile, specializing in marketing, modeling, and more. Previously, I was a collegiate soccer player. Playing at Eastern Oklahoma State College and Colorado Christian University, I earned my Associate of Arts in General Studies and my Bachelor of Science in Health and Human Performance. Continuing school after playing, I earned my Master of Science in Sports Product Management from the University of Oregon’s Lundquist College of Business. This advanced degree explored the end-to-end product life cycle of sports and outdoor apparel, footwear, and equipment through the lenses of global business, sustainability, and innovation. Currently, as a brand marketing manager and model, I have a unique perspective on the fashion industry. In my current role, I oversee all aspects of brand marketing, including market research, campaign development, and budget management. In addition to my professional experience, my modeling background has given me the ability to effectively communicate a brand's aesthetic and message through visual storytelling. Let’s connect.
United States
Los Angeles
Apparel & Fashion
Leadership, Brand Marketing, Brand Strategy, Product Marketing, Content Strategy, Content Creation, Teamwork, Market Research, Social Media, Customer Service, Communication, Public Speaking
Experience
Manager, Entertainment Marketing
PUMA Group
Los Angeles Metropolitan Area
Connects sport, fashion, and culture — keeping PUMA at the forefront of what’s next.
Marketing Manager, FEИTY x PUMA by Rihanna
PUMA Group
Los Angeles Metropolitan Area
Brought to life the DNA of the FEИTY x PUMA brand in fun, disruptive, innovative ways, keeping it consistent across all touch points. Responsibilities included but were not limited to brief writing, marketing deck creation, cross functional creative reviews, change and calendar management, invoice management, campaign recaps, post-launch analysis, and agency management.
Creative Strategist, Brand & Product
Dameon Gonga
Leverages expertise to create effective marketing campaigns and captivating product storytelling across various channels. Partners include but are not limited to: Outdoor Research, BALA Footwear, & Mejuri
Assistant Manager, Brand Marketing & Partnerships
Allbirds
Portland, Oregon Metropolitan Area
Served as global marketing lead for all Energy (limited-edition & collaboration) product launches, while contributing to pitch efforts for high-profile talent and brands in pursuit of strategic partnerships.
Coordinator, Brand Marketing
Allbirds
Assisted in the strategy and content development of major brand campaigns and partnerships with other brands, musicians, and athletes. Responsibilities included but were not limited to brief writing, product positioning, and product seeding.
Intern, Social Media Marketing
Allbirds
Ideated, created, and posted content to company’s TikTok account, while assisting in the planning of campaigns to reach a wider audience, increase brand awareness, and drive sales.
Retail Sales Associate, Portland MLK
Nike
Portland, Oregon Metropolitan Area
Retail Sales Associate, Opry Mills
Nike
Nashville Metropolitan Area
Retail Sales Associate, Colorado Mills
Nike
Denver Metropolitan Area
Education
University of Oregon Lundquist College of Business
Sports Product Management
SPM is an immersive 18-month program, exploring the end-to-end product life cycle of sports and outdoor apparel, footwear, and equipment through the lenses of global business, sustainability, and innovation.
Austin Peay State University
Health and Human Performance
HHP examines how physical activity, nutrition, and lifestyle affect health and optimal sport performance; preparing students to devise safe and effective exercise prescriptions for various populations ranging from sedentary individuals to athletes.
Eastern Oklahoma State College
General Studies
Dameon Alexander Gonga, M.S.'s Contact Information
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