Daisy Wang

Social Media Assistant @ Digital Business Lab

About

Digital Marketing professional specializing in data-driven content strategy and social media ecosystems (WeChat, Xiaohongshu, Douyin) across the APAC market. My expertise spans performance tracking, competitor analysis, and seamless cross-functional coordination to ensure high-quality content delivery.Trilingual and highly adaptable, I thrive on turning raw consumer data into impactful brand strategies and measurable growth.💡 Core Strengths: • Accounts: Luxury (B2C) & Finance (B2B) • Languages: Native Mandarin, Fluent English, Fluent Cantonese • Visa: IANG Visa Eligible (Starting 2026) - fully authorized to work in HK.

Country

Hong Kong SAR

City

Hong Kong

Industry

Higher Education

Skill

社交媒体, 品牌战略, 竞争分析, 数字营销, 关键字搜索, English Translation, Cross-Cultural Communication, Customer Service, Consumer Branding, Social Marketing Fulfillment, Communication, Digital Media, Scriptwriting, vlog, Business English, Intercultural Communication, Language Teaching, Storytelling, Video Production, Creative Writing

Experience

Social Media Assistant

Digital Business Lab

2026-3 - Present · 7 mos

Hong Kong SAR

Driving digital marketing and social media execution for global top-tier luxury and financial clients. • Data & Analytics: Tracked cross-platform metrics (WeChat, RED) and delivered monthly data insights for content optimization. • Content Management: Managed end-to-end digital content production, coordinating cross-functional teams to ensure strict brand compliance. • Strategy & Pitching: Conducted competitor analysis for luxury digital ecosystems and developed localized content strategies for client pitches.

Course Instructor 、Marketing Assistant

LA Reading Club

2023-5 - 2025-9 · 2 yrs 5 mos

Shanghai, China

·Assisted in organizing and running educational programs, managing lesson plans and classroom activities. • Collaborated with teachers to optimize workflow and improve teaching delivery efficiency. • Participated in video production to support educational campaigns and outreach programs.

Social Media Marketing Intern

Shanghai Huanyu Weilai Overseas Study Service Co., Ltd. -

2024-7 - 2024-12 · 6 mos

Shanghai, China

·Supported marketing campaigns for Hong Kong postgraduate programs by coordinating content creation and outreach initiatives. ·Assisted in planning online and offline student engagement activities, ensuring smooth execution

Administrative Assistant

China Certification & Inspection Group

2023-7 - 2023-9 · 3 mos

• Assisted in daily office operations, document organization, and meeting preparation, contributing to overall efficiency. • Communicated with international clients in English to support office processes and service delivery.