Dafina Prelvukaj
Sales Planning @ HOPWTR
About
As a seasoned sales operations and planning professional, I have over 5 years of experience in consumer packaged goods. Currently, I am the National Account Sales Operations Manager at ZenWTR, where I am responsible for managing and optimizing sales processes for key accounts. Prior to this, I worked with noops Inc., where I managed retailers, reporting, operations, and new item launches for UNFI and KeHE. During my time at Lactalis American Group and siggi's, I guided natural and e-commerce accounts such as Whole Foods, Sprouts, and Amazon. I have also worked as Sales Planning Manager at Brands Within Reach, where I led highly complex, time-sensitive projects for product launches into national accounts and developed procedures to ensure accurate forecasting for production, material, and sales pipeline. With a strong track record of managing accounts and guiding teams, I am dedicated to driving results and optimizing processes to achieve growth.
United States
New York
Food & Beverages
Salesforce.com, CRM, CRM databases, Compliance, Sales Management, Management, Marketing Strategy, Event Planning, Product Marketing, Teamwork, Administration, Recruiting, Retail, Sales, Marketing, Strategic Planning, Strategic Sales Plans, Training, Social Media, Customer Service
Experience

Sales Planning Manager
Employee #5 for organic pre-revenue startup. Account management for UNFI and KeHE - manage retailers, reporting, operations, NI launches, etc. Retailers: Sprouts, Wegmans, Stop & Shop, INFRA, NCG, Go Puff, Fresh Direct, etc. Guided company with a smooth closure (financial struggles) process until the last day of May.

Sales Planning Analyst - Natural & e-Commerce
New York, United States
Merged with siggi's in December 2020 adding an additional 3 brands: Stonyfield, Brown Cow & Green Mountain Creamery Continued to guide Natural and E-Comm accounts such as Whole Foods, Sprouts, NCGA, INFRA, Amazon, Fresh Direct, etc. including UNFI and KeHe management

Sales Planning Manager
Brands Within Reach, llc (BWR)
Beverages: Evian, Volvic, Found, illy, Nestea, Saint Geron, Belvoir Jams: Lucien Georgelin Pasta: Grand Mere Tea: Kusmi Snacks: Nature's Addict CBD Tinctures and Skin Care

Sales Planning Coordinator
Brands Within Reach, llc (BWR)
Mamaroneck, New York, United States
NBEV acquired Brands Within Reach, LLC in June 2019
Dafina Prelvukaj's Contact Information
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