César ORTIZ IBARRA

Website monitoring, maintenance, and optimization, including SEO, mobile responsiveness, and content management. Create and manage blog posts, social media content, and paid campaigns. Analyze traffic and engagement metrics, implement digital marketing strategies, and coordinate web and social media initiatives to drive growth and visibility.

Maintained a WordPress site, updated bilingual content, optimized for SEO, and developed new websites. Created social media content, wrote blog posts on art and design, and analyzed web performance to improve user engagement.

Responsible for creating and optimizing digital content across the website, including blog articles, service pages, and corporate content. Led on-page SEO initiatives such as keyword research, semantic structuring, internal linking, and metadata optimization to improve organic visibility. Conducted competitive analysis and SEO monitoring to refine content strategy and positioning. Managed and updated the website using WordPress, ensuring content quality, performance, and optimization. Supported digital communication and social media activities aligned with brand and acquisition objectives.

Led the full visual and social media strategy for the brand, owning graphic design, digital branding, and social media presence. Designed and implemented the brand identity, including logo creation, visual guidelines, and digital assets. Created, launched, and optimized social media profiles, managing visual content production and publication. Developed social media visuals and posts aligned with brand and growth objectives. Optimized social media performance through visual consistency, content optimization, and platform best practices.

Provided excellent customer service, prepared food, managed orders, and ensured smooth operations in a fast-paced environment. Collaborated with team members to maintain cleanliness and efficiency, delivering a high-quality experience to customers.

Designed mobile and desktop interfaces for web applications, created a ticketing system on WordPress, and updated client websites. Developed mockups in Figma for redesigns and visually adapted sites to current trends and SEO best practices.

Gained experience in writing, SEO, and content marketing. Contributed to SEO projects and content strategies, using management tools to plan and distribute content. Collaborated with teams to align marketing efforts with company goals and experimented with diverse content formats for social media.

Assisted with child care and led interactive educational games. Provided administrative support for adults and foreign high school students, and organized scientific animations for children. Contributed to AESCO's mission to make science and technology accessible through engaging workshops promoting education and citizenship.

Focused on mastering digital marketing strategies, social media management, and tools to drive online engagement and optimize brand performance.

Specialized in web development, covering HTML, CSS, JS, PHP, Node.js, and MongoDB, with hands-on experience using Git, Figma, WordPress, and APIs to build dynamic, high-performance websites.

Focused on graphic design, mastering Adobe Suite (Illustrator, Photoshop, InDesign), 3D design, branding, and infographic creation. Gained hands-on experience through collaborative projects, workshops, and real-world simulations.

Focused on translation and applied foreign languages, with expertise in marketing, international trade, and business. Developed skills in English-Spanish-French-Japanese translation for various sectors through real-world projects and case studies.