Cyril Guilleminot

As a Board Member & Investor at Impulse Media Hub, I contribute to strategic decisions supporting the company’s development in mobile gaming, digital distribution, and technology. My role focuses on advising the executive team on growth strategy, partnerships, product opportunities, and business scalability. I provide support on market positioning, commercial strategy, and long-term vision to help strengthen the company’s footprint in the gaming and tech ecosystems.

I help brands, IP owners and studios turn gaming ideas into partner-ready, commercially viable projects.

As a freelance Business Development Director, I contributed to partnership development efforts at Blacknut by supporting early discussions and opportunity assessment with telecom, tech, and gaming partners. My role focused on identifying potential collaborations and helping structure initial business approaches to support the company’s international expansion in cloud gaming.

As Global Director for Cloud Gaming, I led the commercial and strategic development of Gameloft’s cloud gaming activities worldwide. My role combined business growth, product alignment, and partnership management with major telcos, OEMs, and platforms. I shaped go-to-market plans, defined commercial and product priorities, and ensured seamless execution across regions. Working closely with product, tech, and marketing teams, I delivered tailored cloud gaming solutions, supported high-visibility launches, and strengthened Gameloft’s presence within the cloud and mobile ecosystems. I also drove operational performance, coordinated a global team, and contributed to revenue expansion by aligning market needs with product capabilities and monetization opportunities.

As BU Director for France & Benelux, I led a multi-market business unit covering mobile gaming distribution, partnerships, and advertising activities. I managed P&L performance (>€12M), supervised an 8-person team, and drove commercial and operational strategy in a fast-evolving mobile ecosystem. I restructured the BU within the Vivendi Group’s integration, built a cross-functional team of marketers and account managers, and strengthened partnerships with OEMs, mobile operators, media agencies, and major advertisers. I also supervised the launch of high-impact marketing and e-sport operations, contributing to multiple industry awards. My role combined business growth, team leadership, partner management, and operational performance, supporting Gameloft’s strong market presence in France and Benelux.

As Country Manager for France & Benelux, I led commercial development and distribution activities for mobile games during a major industry expansion. I built partnerships with key mobile operators and OEMs, deployed content distribution platforms, and supported the launch of games across multiple devices and channels. I coordinated marketing plans with platform providers, managed strategic relationships, and contributed to Gameloft’s growth in two of its core European markets. My role combined business development, partner management, and execution of go-to-market initiatives for mobile gaming.

As Head of the Mobile Games Unit, I led the launch and operational management of SFR’s mobile gaming distribution offer. I supervised the deployment of a new content platform (from tender to production), delivered a +50% sales increase within six months, and managed a team of three. I oversaw partnerships with publishers and game developers, negotiated commercial agreements, and ensured daily sales monitoring. I also coordinated marketing and promotional plans with internal teams (IT, marketing, legal) and platform providers to support the growth of mobile gaming services.

As Product Manager for Mobile Games, I oversaw the launch of SFR’s first mobile game download offers, starting with the Exen platform (In-Fusio) and later the first Java-based services. I managed content sourcing, platform quality, visibility negotiations, and relationships with internal and external providers. This role placed me at the forefront of the early mobile gaming ecosystem, defining content strategy, ensuring platform reliability, and supporting the adoption of mobile games on early devices.

As Director of the Mobile Division at Quelm, I supervised web content and design activities and managed a team of three. I supported the team during the company’s restructuring phase and ensured continuity of operations. I also produced editorial and advertising content for the group’s websites and external clients, and supported the sales team in responding to briefs and tenders. This role strengthened my early experience in digital content, team management, and cross-functional collaboration.

As New Services Product Manager, I contributed to the launch of Bouygues Telecom’s first mobile content services, including the first mobile email offer (Express-M@il) and the first SMS news service developed with TF1’s editorial teams. These services reached 25,000 customers within the first year. I also participated in defining product specifications for SIXIÈME SENS, the operator’s first mobile portal, helping shape early mobile user experiences and paving the way for future mobile content and service offerings.

◾ Spécialisation : Économie internationale