cynthia poon

* Researched, selected and purchased quality, natural or organic baby products * Built relationships with suppliers and negotiated with them for the best pricing * Arranged transport of goods and tracked orders to ensure timely delivery * Strategized about online marketing * Managed everyday activities of the business

* Managed the day-to-day activities of the company * Created business plans and important documents * Inspired and led staff members * Networked on behalf of the company to find potential business partnerships * Developed several online shows, such as Vis-a-Vis and People's Reaction * Sold video production and marketing services to prospective clients * Was in charge of program planning duties, including the organization, preparation, and ongoing adjustment of the show and scripts, as well as appeared in the video as the host * Scouted, hired and liaised with foreign talents

* Reconciled daily cash, credit and debit transactions to ensure accuracy and safeguarding of company assets * Provided excellent customer service to the general public and tenants regarding centre’s programming, amenities and other enquiries * Processed gift card sales transactions and familiar with front line POS systems

* Assisted Marketing Coordinator in planning and execution of events such as Unwrapped, which hosted over 5000 attendees and raised $60,000, and Santa Cares/Holiday Hearts program, which generated nearly $10,000 in donation * Contributed to the Centre’s social media platforms to strengthen online presence

* Managed team of 12 interns to help plan VFW * Solicited media and corporate sponsorships, such as Omni TV, CCTV and The Loden Hotel

* Managed all production materials * Assisted production manager with tracking spreadsheets and inputting information in the system

* Researched and prepared Innovation Platform proposal * Led a team of 5 interns in the planning and execution of an educational event that taught English to children between ages of 5 and 12

* Assisted Marketing Coordinator in planning and executing of events and promotions * Assisted Marketing Coordinator with the Centre’s cruiser and street team programs * Internal communication with retailers and staff regarding Centre’s events and promotions * Reviewed and collaborated on post-mortems of Centre-related promotions and events * Maintained, updated and improved shopping Centre’s website and reader-board programming * Coordinated all street team collateral including designs, development and delivery * Planned and managed Saturday Style Lounge Events * In charge of hiring and mentoring a Marketing and Events Intern

Activities and Societies: Arts Undergraduate Society Marketing Committee, Arts Undergraduate Society Event Planning Committee, SSMU Daycare, McGill Make-A-Wish