Cristina Pasandín

IM & Community & Advocacy Specialist @ Coty

Country

City

Spain

Industry

Public Relations & Communications

Skill

Estrategia de redes sociales, Contenidos digitales, Canva, Trabajo en equipo, Notas de prensa, Relaciones públicas, ingles, Marketing de marcas de lujo, sostenibilidad , Predicción de tendencias de moda, Estilismo de moda, Comunicación, Marketing digital, Sostenibilidad, Gestión de contenidos, Fashion, Trends, Social Media, Redes sociales, Retail

Experience

IM & Community & Advocacy Specialist

Coty

2024-1 - Present · 2 yrs 9 mos

Digital Executive & Community Manager

APPLE TREE

2021-12 - 2022-12 · 1 yr 1 mo

Madrid, Comunidad de Madrid, España

Communication & Marketing Department

Goodbye,Rita

2019-4 - 2021-12 · 2 yrs 9 mos

Madrid y alrededores, España

Communication & PR Department

ROSA CLARÁ GROUP

2018-2 - 2018-7 · 6 mos

Nueva York y alrededores, Estados Unidos

• Managed editorial materials, campaigns, clippings, translations, as well as online and offline media requests. • Managed social media platforms, mainly Facebook and Pinterest for all company brands. • Assisted marketing manager with executing and styling photoshoots for e-commerce and social media content • Fostered relationships with influencers to enhance brand visibility. • Google Analytics reports • Quality Control assistance

Communication & PR Department

Puig

2017-5 - 2017-12 · 8 mos

Barcelona y alrededores, España

• Analysed editorial value vs media investment. – Kantar • Maintained an updated database of media contacts. – Augure • Researched and generated new content ideas for print, online and TV media. Brands: Prada, CH, Valentino, Paco Rabanne, Jean Paul Gaultier, among other.

Fashion Assistant

FFW FASHION MANAGEMENT

2017-1 - 2017-3 · 3 mos

Barcelona

• Managed clippings and press appearances. • Bench marketing and trends research. • Showroom management: visual merchandising and replenishment of the stock. • Processed press samples and compiled daily press clippings. • Coordinated and packaged gifting to send out to influencers for Instagram collaborations. • Press day preparation: press packs and gifting preparation

Asistente en el Departamento de Producción

NANOS

2016-7 - 2016-10 · 4 mos

A Coruña

• Attention to suppliers, workload tracking and shipping goods. • Working closely with the Logistics department.

Sales assistant

PULL&BEAR

2015-8 - 2015-11 · 4 mos

London, Reino Unido

Sales assistant at Pull&Bear, London • Addressed customer needs and solved their problems. • Worked efficiently both in a team setting and under minimal supervision.

Au pair

Intrax

2015-1 - 2015-6 · 6 mos

Baltimore y alrededores, Maryland, Estados Unidos

• Full responsibility of three children aged 11, 4 and 2. • Ensured children safety. • Excellent adjustment to the family and American culture.

Sales Assistant

Inditex

2014-12 - 2014-12 · 1 mo

A Coruña y alrededores, España

Sales Assistant at Zara and Oysho

Education

IED Barcelona

Fashion Marketing and Communication

2016 - 2017 · 1 yr

Gained an understanding of fashion culture, marketing and communication, including luxury marketing, digital communication, PR, ethical fashion among other. Strategic Communication · Visual Merchandising · Brand Internationalisation · Consumer Psychology and Market Research · Fashion and Styling Trends · Semiotics

University of the Arts London

2018 - 2019 · 1 yr

Earned an understanding of sustainable fashion design, research and business practice in the luxury sector. Supported by the fashion group Kering.

Universidade da Coruña

2008 - Present · 18 yrs

TFG: Product and communication in the textile industry: development and upcoming perspective. Comparative case study of the product and communication within the companies Inditex and H&M.