cristiano accolla

smb and channel country leader

About

Experienced Country Lead with a demonstrated history of working in the computer hardware industry. Strong consulting professional skilled in Negotiation, Marketing Management, Business Planning, Sales, and B2B/SMB Channel.

Country

italy

City

san felice

Industry

computer hardware

Skill

partner di canale, channel partners, gestione vendite, gestione prodotti, marketing di prodotto, product marketing, b2b, business development, sales, sales management, channel, product management, key account management, leadership, new business development, vendite, gestione key account, gestione account, strategia di marketing, gestione team, marketing management, marketing, consumer electronics, business plan, international sales, competitive analysis, analisi competitiva, solution selling, direct sales, gestione marketing, account management, negotiation, strategia go to market, vendita di soluzioni, resellers, marketing strategy, multi channel marketing, retail, go to market strategy, vendite internazionali, cloud computing, business planning, team management, change management, online marketing, business intelligence, business analysis, business process improvement

Experience

business manager peripherals

acer

2011-7 - 2012-4 · 10 mos

* Managing Italian Peripheral Division, directly reporting to Country Manager. * Responsible for monitor, projectors and tv’s. * P&L management. * Managing team of 1 product manager and 1 field sales. * Sell-in responsibility. * Monthly and quarterly sales forecast.

reseller sales senior manager it division

samsung

2009-9 - 2011-7 · 1 yr 11 mos

* Managing Italian B2B Certified Resellers. * Responsible for notebook, monitor, large format display, projector, printing hardware and consumables. * Managing 700 resellers (PC shops, pure etailers, office automation, office equipment, digital signage). * Managing team of 8 field sales, 3 inside sales, 3 sales agencies. * Weekly and monthly sales forecast. * Definition, implementation and follow-up of resellers sales/marketing plans.

sales manager i.t division

samsung

2003-9 - 2009-9 · 6 yrs 1 mo

* Managing most important Italian IT distributors. * Responsible for notebook, monitor, projector, printing hardware and consumables, components. * Definition of distribution agreements and management of rebates & marketing funds. * Sell-in responsibility. * Sell-out responsibility on open channel.

category manager

tecnodiffusione italia spa

1999-12 - 2001-6 · 1 yr 7 mos

* Leading purchasing strategies and channel marketing activities on Italian market. * Definition, implementation and follow up of vendor distribution agreements and marketing budgets/ activities. * Advertising and marketing activities for consumer channels (Strabilia & Vobis pc shops). * Competitors analysis.

smb and channel country leader

lenovo italia

2017-4 - Present · 9 yrs 6 mos

sme sales manager mobility division

fujitsu

2002-6 - 2003-9 · 1 yr 4 mos

* Managing Italian B2B Certified Reseller recruiting program. * Responsible for notebook, desktop, monitor. * Research, selection, hiring and management of 10 sales agencies. * Managing 400 resellers. * Definition, implementation and follow-up of resellers marketing/sales plans.

marketing division business development mobility division

fujitsu

2001-6 - 2002-6 · 1 yr 1 mo

indirect channel manager tax and accounting

wolters kluwer italia

2016-2 - 2017-2 · 1 yr 1 mo

distribution manager acer italy

acer

2012-4 - 2016-2 · 3 yrs 11 mos

* Managing Italian Distributors, directly reporting to Country Manager. * Responsible for notebook, desktop, 2in1 computing tablet, monitor, projector, smartphone. * Managing team of 2 field sales. * Sell-in responsibility. * Sell-out responsibility on open channel. * Monthly and quarterly sales forecast. * Definition, implementation and follow-up of EMEA marketing/sales plans.