Craig Thatcher
Business Development Manager
About
I am a strategic, driven, and focused professional with a seasoned sales background, a history of generating account penetration opportunities, and a talent for aligning teams around common goals. I combine over two decades’ experience providing sales leadership, vision, and oversight for multiple high-profile organizations; delivering a highly differentiated customer experience across the entire sales process; building and training high-performing teams to ensure the organization’s continued growth and profitability; and carefully shaping the processes and policies that sustain an efficient, productive, and highly competitive organization. I am a supportive team leader with a strong ability to take charge of projects, train and empower others, and motivate those around me to do their best work. I believe a leader’s primary duty is to cultivate, professionally develop, and inspire his team. I have the ability, expertise, and coaching skills to drive my team to success. I have the communication skills to clearly articulate my vision, persuade people to take action, and get the ball rolling in the right direction. Whether I’m sending out emails, communicating with a customer, presenting to a crowd, or anything in between; I communicate quickly, accurately, and effectively. I am an effective listener who absorbs information like a sponge and doesn’t rush client interactions to close a deal. Rather than treat clients as a means to an end, I handle each one with patience and understanding. I listen to each customer’s goals and pain points so I can better align their needs with what I’m offering. This makes each customer interaction more relevant, meaningful, and solutions oriented.
United States
Greater Phoenix Area
Consumer Services
Territory Development, Outside Sales, Inside Sales, Sales Development, New Business Generation, Business, Business-to-Business (B2B), Customer Relationship Management (CRM), Consultative Selling, Pricing Strategy, Customer Service, Cold Calling, Upselling, Customer Acquisition, Negotiation, Project Management, Sales, Networking, New Business Development, Digital Marketing
Experience

Business Development Manager
ADH Electric and Solar LLC (Alternative Dynamic Hydro)
As Business Development Manager, I am accountable for engaging solar industry contractors and driving sales growth for solar installation and maintenance services. To carry out my mandate, I schedule and coordinate electrical/solar projects, ensuring transparent communication with customers through regular progress updates. Some of my key contributions include: ➥ Attained sales of over $1MM in 2024 alone. ➥ Secured high-impact projects for new solar installations, including a 200-panel commercial building installation and 100-panel private installation. ➥ Attained up to $150K in incremental sales per project. ➥ Managed marketing and social media campaigns to supplement sales efforts and accelerate revenue growth. ➥ Nurtured leads through the sales pipeline to successful deal closure. ➥ Leveraged Salesforce CRM to identify and prioritize high-quality opportunities.

Inbound Sales Representative
Phoenix, Arizona, United States
Between 2021 and 2023, I was tasked with driving sales of cable, internet, and TV services as well as telecommunications/security products. I engaged with customers to identify their needs, resolve technical issues, and connect them with best-fit products or services that meet their needs. Some of my additional contributions include: ➥ Consistently met or exceeded the quota (by up to 103%) for cable and security sign-ups. ➥ Trained peers to close knowledge/skill gaps and elevate team performance. ➥ Achieved 5-star average customer satisfaction ratings by upholding high standards of customer service excellence. ➥ Successfully converted inbound calls into sales opportunities, fielding 50-100 customer calls daily to resolve technical issues and promote upgrades. ➥ Achieved multiple Top Performer awards in recognition for outstanding contributions to revenue growth.

Sales Executive | Account Executive
Phoenix, Arizona, United States
I joined FedEx Services in 2008, where I managed a portfolio generating over $1MM in annual revenue. I drove sales of FedEx Express, Ground, and International freight services to new and existing customers. Some of my key contributions include: ➥ Consistently exceeded the $1MM annual quota by 100% (with annual sales of up to $2MM). ➥ Managed a portfolio of 1.5K+ SMB accounts, ensuring their shipping and logistics needs were efficiently and cost-effectively met. ➥ Transitioned non-time-sensitive clients to ground freight, delivering significant cost savings. ➥ Established competitive pricing strategies and educated customers on new software and logistics products. ➥ Leveraged cold calling to secure new customers while effectively penetrating existing accounts. ➥ Conducted quarterly business reviews to demonstrate product value. ➥ Recognized with multiple awards for outstanding sales performance and significant revenue growth. ➥ Ensured value realization of customers’ investments in FedEx services. ➥ Nurtured trust-based relationships with high-profile clients such as Alice Cooper and Shaquille O’Neal.

Telesales Representative
Mesa, Arizona, United States
Between 2007 and 2008, I routinely organized promotional events and orchestrated sales efforts to maximize revenue potential. I also recruited and trained new sales agents, overhauling training materials and content to incorporate new products and best practices.
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