Courtney Morrison, MREM

- Develop regional campaigns in line with Council strategic plans and including creative strategy and tactics that escalate pressure toward a clear and measurable goal. Report on campaign progress and activities across the staff and with chapters. - Lead support to Council members, chapters, allies and colleagues throughout campaigns as they intervene in political processes by developing and providing a variety of tools including training, advocacy tools, strategic planning support, connecting groups across distance, and periodic in-person support. - Plan and facilitate campaign workshops for in-person and virtual campaign gatherings. - Represent the Council publicly related to campaign goals, including public speaking and media engagement, event planning and leadership, and movement participation and provide training for members and allies in such skills. - Collaborate with the Council’s Digital Campaigner and external vendors, develop regional communications and digital organizing strategies and assist in drafting communications materials across platforms. - Hold consistent check-ins with chapter members and campaign participants regarding campaign planning, goals, progress, and opportunities for engagement.

- Lead the development and execution of voter engagement strategies across municipal, provincial, and federal elections, focusing on increasing voter awareness and participation. - Develop and implement diverse outreach strategies, including phone banks, door-to-door canvassing, and print/digital communications, coordinating up to 250 volunteers to effectively reach targeted demographics. - Build and maintain relationships with key stakeholders to drive advocacy, amplify civic engagement, and promote inclusive participation in democratic processes. - Create and manage multi-platform social media marketing campaigns, analyzing engagement metrics to refine strategies and promote civic participation.

- Presented at over 30 open houses, at community liaison committee meetings, and to municipal councils. - Designed educational materials to effectively communicate complex technical information with the public. - Subject matter expert in provincial and federal environmental regulations as well as municipal planning strategies and land use bylaws. - Maintained awareness of Mi’kmaq engagement protocols. - Contributed to Environmental Assessment reporting, focusing on Engagement, Mi'kmaq, and Socioeconomic sections. - Developed engaging and authentic social media content to increase engagement and brand awareness. - Managed the company Wordpress website using Aveda builder.

- Coordinated community outreach and public consultation services to raise awareness of environmental projects, facilitating informed community involvement. - Organized and facilitated community engagement events, open houses, and both virtual and in-person meetings to encourage dialogue and address community concerns. - Built constructive working relationships with people from diverse cultural backgrounds, with an emphasis on Indigenous communities, ensuring culturally sensitive and respectful engagement practices. - Engaged local stakeholders and public figures to promote project understanding and support. - Developed high-quality social media content to increase engagement and brand awareness, resulting in a 160% growth in LinkedIn followers within one year.

- Executed outreach strategy that aligned with the MLA's goals and priorities. - Built and maintained relationships with key local and regional stakeholders. - Managed high-volume digital communications (social media, e-newsletter, email). - Provide 1-on-1 support to constituents for issues within provincial jurisdiction.

- Represented Minister Hoffman at stakeholder consultation sessions for Alberta's Mental Health Services Protection Act. Briefed and supported Minister through the legislative drafting and reading process of this Bill. - Edited correspondence, speaking notes, and briefing material related to opioid response, mental health and addictions, wait times, and environmental health. - Supported over 80 MLAs with health-related research and case work. - Staffed Minister at outreach events and private meetings.

- Prepared a summary and index of all First Nations’ submissions to the federal review of the Canadian Environmental Assessment Act and National Energy Board. - Compiled findings into a formal report to inform member decision-making. - Participated in consultation session for Indigenous Circle of Experts Pathway to Canada Target 1 (protecting 17% of terrestrial areas and inland waters by 2020).

- Co-facilitated a certificate program which provided students with tools to lead social and environmental change. - Also lectured a class and provided support for third-year students working on client-based community projects, focusing on writing and collaboration skills.

Organized and promoted a monthly gathering for those interested in the environment and sustainability.

Developed and facilitated the Centre's Community Action Program, which empowers participants to become leaders within their communities.

- Started in customer service but quickly took on the responsibility of managing the development of a social enterprise to benefit several conservation organizations. These products were the first under the ‘Eartheasy’ brand. - Led this project from idea to reality, sourcing the private label products, managing packaging design, and marketing online via social media and blogger reviews. - Also took care of customer calls and emails, provided live chat online support, and performed administrative tasks.