Corinne Durocher

Led cross-functional strategy and execution across eCommerce, CRM, and paid media to connect acquisition, conversion, and retention for emerging DTC brands. Oversaw Shopify optimization, lifecycle automation, and subscription programs that drove consistent revenue growth and long-term customer loyalty.

Directed lifecycle marketing strategies that improved personalization, automation, and overall customer experience.

Charleston Wine + Food is a catalyst for connections that inspire curiosity through thoughtful storytelling + meaningful experiences with a sense of place. Charleston Wine + Food is a 501(c)(3) non-profit organization that supports Charleston and the Lowcountry's diverse culinary + hospitality community. We are a tribe of passionate humans that champion the region’s unique foodways 365 days a year through world-renowned culinary experiences that bring people together to share stories and create connections that will ignite a fire in your heart + a hunger in your belly. Role Included: • Prepared and pitched the Festival to prospective restaurant partnerships • Led the a team of eight that produced a successful content series of celebrity chef cooking demos creating needed content for social media channels • Prepared and pitched the Festival to prospective restaurant partnerships

Rawle Murdy, an integrated brand agency tucked happily into one of the coolest corners of the world – Charleston, SC. • Secured media placement in national print and online publications • Grew the online campaign open rate • Developed corporate communication strategies, programs, and project timelines that were implemented by South Carolina’s transportation system • Assisted with brand lead campaigns across multiple media platforms • Developed and maintained media lists and contact information

A creative boutique public relations firm specializing in all things food + hospitality. • Monitored press coverage and published media content for events • Implemented individualized content strategies for each clients’ social media • Produced product pitches and press kits • Created detail oriented PR contact lists