corinne castro-wittwer

* Lead of the Trade Marketing Department * Responsible for the Trade Marketing Strategy, the conceptual development and execution of Point-of-Sales activation, creation of sales documents for the sales Reps. * Development and execution of tailor-made Key account concepts for strategic clients * Analyse market data and create proposal for OTC Category Management

* Development of Category Management process at Novartis Switzerland * Analyse market data for internal and external use and create Planogramms for Key Accounts

* Inspect and treat the application for admission in the facultative OASI, as the cancellation and exclusion from the insurance. * Inform the different Swiss representations abroad and the assured person in all kind of questions around the insurance.

Serve and inform the clients, stock management, negotiations with furnisher, account the insurance bills.

* Define the service portfolio for the pharmacies and drugstores based on the strategy and the vision from the company. * Develop new services incl. communication and training of the sales forces * Support the marketing communication in the implementation of the intern and extern communication. * Implementation of the category management process, analyse market data

* Development of tailor-made Key account concepts for strategic clients * Execution of key tailor-made activation ideas for strategic Key accounts * Understand key needs of Swiss strategic Key accounts and negotiate proposal directly with client (Shopper Marketing)