copping cheung

copping cheung

marketing director

About

1, More than 10 years working experience in multinational corporations, multi-years oversea working experience. 2, More than 8 years marketing strategy planning and brand planning working experience, familiar with the energy, instrument industry, smart sensor (IoT) market. 3, Excellent communication skills, team spirit and innovation, multi-years management working experience.

Country

china

City

shenzhen

Industry

electrical/electronic manufacturing

Skill

marketing strategy, brand strategy, digital marketing, business development, brand development, marketing analytics, product marketing, marketing, market planning, product development, sales management, public relations, iot, demand generation

Experience

marketing director

2016-12 - Present · 9 yrs 10 mos
shenzhen qihai culture communication

marketing director

shenzhen qihai culture communication

2012-9 - 2015-11 · 3 yrs 3 mos

1. Making the company's annual marketing goals and strategy, charge of marketing promotion plan. Succeeded in upgrading V3.0 energy-saving products and integrating three kinds of new business model. 2. Charge of the company's sales management, marketing promotion of golden customer relationship. Success stories: Street lamp energy-saving project in Bijie city, street lamp energy-saving project in Nanning City. 3. Responsible for the marketing annual financial budget, save the company 35% cost.

inetest resources pte. ltd.

senior engineer

inetest resources pte. ltd.

2003-1 - 2006-1 · 3 yrs 1 mo

1. Be responsible for technical support for ATS projects in the south and east of China, including technical counseling, marketing support, design and development. Experience in power, automotive electronic, wireless telephone. 2. Work with Agilent American corporation and Channel Partner “ASSET InterTech” company, providing professional pre-sales support for ScanWork product, which is one part of Agilent 3070. Successful obtained PO from Siemens and Mindary. 3. Charge of business cooperation and negotiation with the third partner, such as NI, Extech, Advantedch.

zte

marketing director

zte

2008-3 - 2012-8 · 4 yrs 6 mos

* Responsible for Market Access strategy task of high-end operators, design the solution and business proposal for test system, long-term business around the world for business negotiation, success stories: obtain testing qualification certification from Vodafone & FT in Spain, wall hanging power test system for T-mobile in America. * Charge of global marketing and bids requirements management of high-end operators, integration and planning of advanced-technology requirement for the energy products and output product requirements specification. Succeeded in lead V5 power supply and monitoring system developed. * Following energy technology annual roadmap of high-end operators, as well as analysis on the competition in the industry standard and promotion of the new business model. Success stories: the li-iron battery and lead-acid battery hybrid solution, fresh air system. * Output the marketing analysis reports of high-end operators. ( Monthly and Annual)

zte

project manager

zte

2006-8 - 2008-3 · 1 yr 8 mos

1. Charge of ATS team in ZTE power platform. Work with team, have succeeded in completing power supply ATS System, this integration system can be used for R&D, Quality Control, Production, and then have improved the test efficiency by 70%, achieved 87% of automation test instead of manual test in R&D process and 100% in Quality Control & Production. 2. Establish ZTE power platform test specification and procedures. Successfully developed ATS system & Back-Load system, our team have saved the energy by 65% for company annually. 3. Patent of invention: power supply automatic testing method and device, Patent No.: 200810007009. 4. Be responsible for management of ATS team, including KPI, training & recruitment…

dynamic technologies (dtcc)

cmo, marketing director, brand director, product manager

dynamic technologies (dtcc)

2015-12 - Present · 10 yrs 10 mos

CMO, Marketing Director, Brand Director, Product manager at Dynamic Technologies (DTCC)

Education

jilin university

jilin university

engineering

1999-1 - 2003-1 · 4 yrs 1 mo

copping cheung's Contact Information

Email

******@***.com

Phone

(**) *** ****

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