colin foy

Produced a brand acquisition document as a consultant, and was offered the role for a short period after winning the licence.

* Manage the ongoing Business Management (concept to consumer). * Work collaboratively with all departments and key stakeholders to drive sales and increase market share. * Ongoing liaison with local and international factories and suppliers. * Continuous research into market activities, significant changes and emerging influences.

* Oversee day-to-day activities of the product and business development process * Primery focus on design, development, sales and marketing) * Responsible for the establishment of the Apparelink Garment division. * Manage inventory control, new developments and forecasting. * Local and offshore sourcing. * Staff management and staff reviews.

* Product & Range Development * Design & Colour forecasting * Agent for international trend reports * Agent for international fashion publications * Agent for Pantone Colour Systems * Presentation and sales of project-based work to clients * Note - Many fashion based consultancy contracts were undertaken over this period.

Operations Manager Implementation, control and supervision of “Best Practice” procedures for – Art and Design, Screen-printing etc. Driving sales and marketing in coordination with National Sales Manager and General Manager. Implement stringent Quality Control in all areas. Development of teamwork and monitoring overall morale. Maintain timely processing of all artwork and finished product along with further developing creative output on an ongoing basis.

The design, development and coordination of a number of company owned brands including Lee Cooper, Crystal Cylinders, ASW (Australian Surf Wear) etc... Sales to major retailers, and manage the national sales agents pertaining to each brand. Management of the design and product development processes. Sourcing of all local and offshore garment manufactures. Liaison with international offices. The development and implementation of national advertising programs. International travel to factories, suppliers, trade fairs and to research market trends. Develop house brands for national DDS and major department stores.

* Responsible for all Jeanswear product. * Drive sales in coordination with product managers and national sales force. * Liaison between product development and production * Responsible for the sourcing and coordination of local product – outside Levi’s owned facilities. * International travel for market research, and for conferences held at other international affiliates. * Formal in-house training undertaken in this period with Levi Strauss International * Marketing and Middle Management, Manufacturing methods, QA and Fabric Technology.

All employment activities between 1981 and 1985 were as part of a family business.

On the job training. Incorporating College tuition.

Business Manager for Marketlink and SUDA by Design. Divisional management, Brand Development, Sales Management.