Cleve Langton

Partner @ The Corporate Partners Investment Alliance

About

Cleve is a partner at Brodeur Partners, an integrated communications company. He is a director at Signitt, a multinational company that specializes in the creation of a professional brand, story and online presence for senior executives, in both individual and company settings. He is a partner at Corporate Partners Investment Alliance, a multinational merchant banking partnership. Cleve is co-founder of the Columbia Angel Network, an organization that facilitates connections between Columbia University alumni startups and early stage companies, and Columbia alumni investors. He is on the Operating Council of the University Angel Group, a group of angel investor networks associated with over 30 universities. Cleve has been part of the C-suite, a board director or major investor in 11 startups and early stage companies and advised over 50 companies on their business plans, investor decks and presentations. He is on the Advisory Board of the Weissman Center for International Business of CUNY/ Baruch College. Cleve is author of New Business Lessons from Madison Avenue, a book designed to provide strategies, tactics and tips on new business development and pitches for services companies. It was translated in Japanese and used by agencies globally. Prior to joining Brodeur , Cleve was Corporate EVP / Global Business Development at DDB, one of the largest communications agencies in the world. Over his 18 years at DDB he oversaw or was actively involved in over 400 major new business pitches globally. After graduation from Columbia Business School, Cleve was in product management at General Foods Corp (acquired by Kraft). He has a BA from NYU and lives in New York City.

Country

United States

City

New York

Industry

Publishing

Skill

Integrated Marketing, SEM, New Business Development, Business Development, Digital Strategy, Brand Awareness, Content Strategy, Digital Marketing, Brand Architecture, Marketing Strategy, Online Advertising, Product Marketing, Marketing Communications, Online Marketing, Digital Media, Media Planning, Social Media Marketing, Media Relations, Advertising, Marketing

Experience

Partner

The Corporate Partners Investment Alliance

2024-2 - Present · 2 yrs 8 mos

I serve as a Partner at Corporate Partners Investment Alliance (corporatepartners.com), a multinational merchant banking partnership. Corporate partners is privately owned and managed by its partners.

Director

Signitt

2020-8 - Present · 6 yrs 2 mos

New York, United States

• Provide strategic oversight to align Signitt’s mission with growth, executive visibility, and leadership impact. • Drive partnership development to strengthen Signitt’s influence and expand its reach across industries. • Align team on long-term vision and strategic initiatives to position Signitt as a leader in supporting executives to achieve their next professional goal.

Board Member

Signitt

2019-1 - Present · 7 yrs 9 mos

New York, New York

Chief Partnership Officer

Brodeur Partners

2009 - Present · 17 yrs

role is to attract and orchestrate partnerships with agencies in a wide array of disciplines to deliver a fully integrated, end-to-end marketing and communications solution for clients

Managing Partner

NEW BUSINESS 3.0, INC

2008 - Present · 18 yrs

New Business 3.0 is a consultancy that advises services companies on how to establish or accelerate an accountable new business structure, plan and sustained operation. The insights on new business strategy, tactics and accountability are drawn from working with over 50 service companies and leading over 275 global, regional ( EMEA, APAC, LATAM) and US pitches, many of which were fully integrated which included advertising, PR, digital, direct and experiential

Corp EVP

DDB

1990 - 2008 · 18 yrs

Led new business globally at DDB for 18 years. Set up new business structure globally and regionally. Ran the PepsiCo Frito Lay account globally. Directed over 200 pitches at DDB, many of which were fully integrated with Omnicom digital, PR, direct and experiential agencies. While at DDB, founded and chaired the Global Effies and founded and chaired the New Business Committee of the 4As. Conducted new business management seminars in 38 countries

Education

Columbia Business School

MARKETING

President of the American Marketing Assn chapter. Founder of the Distinguished Leaders lecture series which attracted CEOs from over half of the Fortune 100 companies