Cletus McKeown

Oversee the entire GTM marketing spectrum, driving revenue, brand positioning, and strategic partnerships while pioneering an AI-agent led ecosystem to connect businesses to growth financing.

Leading the GTM positioning, messaging, and all things marketing for the FinTech division of ConsultAdd, using AI to place the top technical talent in the best emerging brands in the US.

Creative, production, and marketing strategy consultant for brands including Rivo Commerce, Bleacher Report, Peacock, & Warner Media

Lead the GTM strategy for the brand and product marketing teams for mobile app builder in the ecommerce space; overseeing all aspects of messaging and creative across all channels.

Lead content and campaign strategy for the growth, product, and brand marketing teams at Flowcode, the leading QR provider in the US.

Manage content lifecycle and marketing assets for the launch of the Audible Sleep category. Responsible for the development, production, and distribution of audio, video, and visual assets design to reach new member audiences.

Managed campaigns and content for a strategy firm focused on brands launching or growing internal studios. Managed internal departments to develop growth campaigns for both small and large-cap companies. • Project led the launch of Shopify Studios, Eko Mobile Content Studio, and A&E network rebrand. • Collaborate closely with internal and clients’ creative, finance, marketing, and legal teams to drive campaign production and distribution. • Helped increase Samsung Mobile social followers by 26 million. • Increased existing client spends by $4M in 2018 through the development and sale of content campaigns.

Producer of both branded content campaigns and multiple television series for a comedy focused video production company. • Developed and sold content campaigns to media agencies to increase department earnings by $1M annually. • Supervised a team of 4 in the development, production, and delivery of branded content campaigns for agencies and directly with brands.

Led client relations and experiential activations for innovative brand experiences, immersing the public in brand cultures at music festivals across the US. • Created unique brand experiences at Coachella, Ultra, and Outside Lands music festivals; working with brands, agencies, festival producers, festival talent, and production technicians. • Increased pre-existing sponsor spends by 30% in 2013.

Developed and produced marketing campaigns and sponsorship activations for sand-up events owned by Comedy Central. • Created and executed sponsorship opportunities within live events for network sales teams; designing custom campaigns and sales presentations resulting in over $40M in incremental revenue for the network annually. • Launched the college touring department increasing network sponsorship sales by over $10M annually.