
Claudia Avelar
Chief Digital and Information Officer (CDO/CIO) @ Grupo Lala
About
20 years of experience in IT/Global Business Services. In-depth understanding of the Consumer Goods industry in Latin American markets and the transforming role of technology to accelerate business value. Passionate for the development of diverse, High Performance Organizations.
Mexico
Álvaro Obregón
Food & Beverages
Digital Strategy, Program Management, Information Technology, Cybersecurity, Business-to-Business (B2B), Digital Engagement, Sales Automation, Process Automation, Data Analytics, Artificial Intelligence (AI), Manage Client Relationships, Service Management, Business Services, Outsourced HR Services, Facilities Management, Payroll Services, Travel Management, Business Travel, Project Management, Strategic Sourcing
Experience

Global Site Services Leader for Manufacturing Facilities
Mexico City Area, Mexico
Responsible for the definition of a global go-to-market model to service +300 Manufacturing facilities across 5 regions, leveraging strategic partners scale and integrating a reliable portfolio process.

HR Services & Solutions Client & Operations Manager - Brazil & Mexico
Mexico City Area, Mexico
Responsible for improving the delivery and reliability of HR Services Outsourcing (IBM) for Brazil and Mexico. Scope included services such as Payroll, Benefits Administration, Travel, Relocation, Employee Master Data and Employment Taxes – for a total of +10,000 employees in 17 locations (General offices, sales offices and manufacturing facilities).

HR Services & Solutions, Greenfield Initiative Manager, Brazil
Mexico City Area, Mexico
Responsible for delivering the HR Services components (Payroll, Benefits, Travel, Relocation, Employee Master Data, Taxes) for the key growth accelerating company initiatives in the Brazil masterplan. HR Services configuration and delivery for 2 critical integration projects in Rio de Janeiro and 2 new manufacturing/distribution facilities.

HR Services & Solutions, Regional Travel Services Manager, Latin America
Mexico City Area, Mexico
Responsible to deliver an End-to-End Travel Services transformation to fully renovate LA travelers experience while making the program cost-effective ($45MM annual spend pool). Development of a 4 quadrants intervention model (Policy, Sourcing, On-line Booking, On-line Expense Reporting). Establishment of on-going governance mechanisms to control spend and compliance to policy.

Santiago Business Center, Site Start-up Project Manager
Chile
Responsible for the start-up of P&G’s new Regional Business hub in Santiago de Chile to house +400 employees (relocated and local). Face of Global Business Services for the market, key liason with HR to create a remarkable employee experience tied to a longer term retention strategy to guarantee sustainability of the new regional HQs.

Client & Site Services Manager, Latin America North (Mexico & Central America)
Mexico City Area, Mexico
Responsible for the overall value creation and service lines delivery (Facilities, Infrastructure, Purchases, Employee Services). Accountable for P&G Mexico & Central America Site Services admnistration (5 offices, +1000 employees). Responsible for the stabilization and local governance of the Infrastructure (HP), Facilities (JLL) and Employee Services (IBM) global outsourcings. Developed Mexico GBS client management model, Facilities & Infrastructure Outsourcing stabilization, Mexico Gillette Site Integration, LA North housing masterplan, Work@home program launch and the design of End-user productivity/innovation programs
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