Claire Hsieh

• Led the 0-to-1 development of a multi-cloud cost optimization AI SaaS launching across 6 countries • Established product vision and roadmap; led an 8-member team across engineering, UI/UX, QA • Delivered 10+ major features in the first year, balancing velocity and quality • Implemented a structured prioritization framework to establish product roadmap and evaluate features by demand, feasibility and differentiation • Led agile alignment through regular sprint reviews and cross-functional feedback loops • Leveraged AI tools (ChatGPT, Gemini, Perplexity, Lovable) to accelerate PRD creation, prototyping, and market research

• Led HR feature planning to enhance employee incentives, combining product roadmap development with data insights • Identified 5 key churn factors from 250+ customer feedback points, driving targeted retention actions • Streamlined delivery across 5 teams by translating 28 issues into 8 phases, 118 tasks, and 37 key deliverables • Coordinated a company-wide training initiative with 15 instructors, 20 courses, and 180+ participants

• Managed the 0 to 1 planning of a marketing automation system for a retail brand with 15M+ member base • Drove SaaS RARRA model for strategy alignment, designed 8 A/B testing points & campaign attribution parameters • Consolidated and prioritized 100+ needs into product requirements, focusing on 4 management module with 40+ functions: authority, target audience selection, marketing journey automation, dashboards • Created flowcharts, wireframes, UI mock-ups to facilitate scenario discussion with a core team of 10 members

• Built up proposal frameworks using Design Thinking & the pyramid storyline, increased efficiency by more than 50% • Participated in 6 ML solution proposal (Cosmetics, Retail, Automobile industries), including member loyalty program, gamification and marketing automation • Led 1 data strategy workshop with an NPS of 40, supporting customer in initiating data transformation plan

• Managed 12 customers, 20+ GCP Cloud Transformation, AI / ML projects (fraud detection & OCR), focus on retail, EC, telecom industries, managed project scopes, cross functional collaboration, deliverables • Orchestrated a workshop for 80 RD across 8 teams to build learning organization by applying Design Thinking and Google Sprint • Led a cross-functional team of 20 members from 6 teams to pass MSP, a critical cloud certification, ensuring that the company remained the sole partner in Taiwan to have acquired MSP • Designed 2 company strategy meetings, facilitated Design Thinking-based workshop for building business strategy

MT Program provided an extensive rotation between Data, Cloud, IoT team and exclusive training and coaching 【Big Data Solution】 • Directed an EC data project across 3 departments in 2 companies, initiating mobile data utilization from inception to implementation, increased the CTR of SMS by more than 200% • Increased the CTR of SMS by 200% compared with competitors with mobile behavior data (digital footprints) 【Cloud Solution】 • Managed 2 new B2B products development (Hybrid-Cloud, Anti-DDoS Solution), including product roadmap, market research, system process analysis, pricing, cross-functional cooperation • Proactively built sales data analyzing model (High value customers, Basket Analysis, etc), provided selling strategies for cloud products with self-learned Pivot Table and Tableau, created more than 300% increase in working efficiency 【IoT Solution】 • Developed business plans for 2 medical IoT products (smart drop & in-door positioning) in collaboration with technical partners for smart hospital solutions, targeting a market worth 200M annually, created a 65% time saving for medical staff • Conducted internal roadshow with 50+ salespeople to communicate business forecasts and product scenarios 【Design Thinking】 • Led a Design Thinking project for web service, achieved break-even in 6 months, surpassed 25% ROI within 9 months

• Enhanced more than 10% of contents CTR by finding insights from GA data and building SEO experiments

A 3-day internship of FUJITSU Group in FUJITSU RESEARCH INSTITUTE Topic: Design the Future of Japan in 5 Years （ 5年後の日本をデザインする＋ICTを活用したビジネス戦略 ～ 未来をデザインする ～） ‧ Teamwork: proposed an IoT solution of connecting home care and medical service in order to create a safer and more convenient environment for elders

A 2-day Internship in Autumn（ 秋の2DAYSインターンシップ ） Topic: creating new value and enriching consumers' lives ‧ Teamwork: proposed a Japanese Sake marketing plan from discovering consumers' insights and delights

• Managed customer’s Facebook fanpage and increased the amount of “like” by 200,000 (2%) with content marketing

Taiwan Interactive Entertainment was a real-escape game studio that dedicated to providing exciting real escape game experience. • Entered the early real-escape game industry, estimated to be the 3rd studio in Taiwan • Spearheaded 4 game projects with 22 members, engaged 1,200+ players, accounted for 25% of revenue

【NTU D-School, Design Thinking Club】 Design Thinking Coach • Held 6 workshops as a coach and lecturer, facilitated team building and design thinking progress • Participated in 2 projects of UI Improving and dining experience re-creating • Familiar with tools including user interview, customer journey map, empathy map, persona building, value proposition, brainstorming, MVP prototyping and so on 【IT Seed Training Program】 Lead of Career Exploring • Led a 6-membered team to design the career exploring activities for 35 trainees, including gamification platform, alumni sharing and 6 career skill workshops, created a high satisfaction of 4.6/5 • Recommendation letter from honorary president of IT Seed Alumni Association: https://goo.gl/SavVpL 【NTU International Seers Organization】 Lead of Activities Department • Led 7 members to hold 8 activities for 50 students from 15 countries to promoted Taiwanese culture

Thesis: The Effectiveness of the Application of Design Mindset to Product Development - A Case Study of Blue Bottle Coffee 【World Innovative Service Enabler Program】 Service Design Manager • Being selected from near 500 participants to a 10-membered Japan Hospitality Trainee team • Designed a cultural experience banquet for design experts from 14 countries and was in charge of service process design 【Seminar on International Trade and Economy】 Group Leader, Best Debater • Won the Individual Best Debater of English Debate (top 5%) • Led the team to won the 2nd place of group English debate