Claire Hewitt

The Marketing & Research Manager developed and executed marketing strategies while leading market intelligence activities. This role involved overseeing multi-channel marketing campaigns, making data-driven decisions, and leading cross-functional teams.

The Marketing Specialist planned, managed, and executed marketing projects and campaigns. This role involved developing marketing material, creating content, planning events, supporting photo and video shoots, overseeing budgets, and more.

The Marketing Coordinator supported the Marketing team's projects, managed the website, planned events, provided budget support, created processes and templates, updated Covid regulations, and more.

The Marketing Assistant role included providing administrative support for the Marketing, Sales, and leadership teams by handling website updates, event planning, swag oversight, POS materials, content creation, and market research, etc.

Marketing Consultant role at SWAT consisted of two components; the first is to help develop their marketing, and the second is to assist with Document Control. Developing their marketing includes conceptualizing their updated brand image and translating that to their marketing material using Adobe Illustrator. I also work closely with the President to contribute to the preparation of client project proposals and market research. In addition, I quickly learned their document control process, upload information and help fix any inefficiencies. The Office Support Lead role included continuing marketing and business development support as well as assisting with Administrative and Human Resources needs.

This position started as a full time Co-op work position over Summer 2014 and I stayed on part time during school. My position mainly involved supporting the marketing and sales department. On a daily basis I would plan, schedule and maintain content for the four social media accounts, website, and general inquiries email account to maintain customer relations and online following. In addition, I assisted the sales team with their promotional material, merchandising and account sales calls. One of my favourite parts of the job was to help with events and campaigns. I helped with planning, developing and executing various promotional campaigns and material for products and events. Wild Rose is a small company which gave me the opportunity to expand and learn in other departments.

Student Event Marketing Assistant helped organized and execute the Career Fair at Mount Royal University. This included actively promoting the event to students with face-to-face marketing, distributing promotional material, training volunteers and event day support.

This role supported with trade shows, internal office events, reception coverage, project controls and general admin support.