Cindy Chung

As a Field Marketing Analyst on the Demand Generation team, I am responsible for planning and executing omni-channel campaigns to drive demand and generate leads. I collaborate closely with product managers and the sales team to identify new marketing opportunities and prepare regular activity reports. My role involves understanding target buyer personas, delivering compelling sales and marketing messages, and participating in the planning and execution of various trade shows to connect with prospects. Additionally, I measure the effectiveness of marketing programs and negotiate contracts with vendors to support marketing initiatives.

Assisting McCombs Web Development team in migrating website content onto McCombs' new WordPress site using WordPress Visual Builder tools

Working alongside McCombs Master's of Science marketing team to increase social media presence, create admissions data reports, and revamp program website navigation and content to increase the number of applications

Create promotional and informative content for the McCombs International Programs office to provide a seamless transition between McCombs students preparing to study abroad and international students entering into UT

- Implemented a robust content calendar to increase social media engagement, followers, and event turnout - Evaluated social media impressions and analytics to create new campaigns to boost social media engagement

Educate students on various topics of Business Statistics in order to build models from multiple datasets and interpret data in a way that is meaningful and digestible to many people

Minor in Business Analytics

Studying abroad in Budapest, Hungary

Studying abroad in Ireland, learning about work culture and life perspectives from across the Atlantic