Cido Coelho

Cido Coelho

Scientific Researcher - Digital Methods @ Escola de Comunicações e Artes (ECA-USP)

About

I am a multimedia journalist with 20 years of experience, researcher, and social scientist with a Master’s degree in Social Communication and Technology and an MBA in Innovation Technology. Currently, I am a researcher at the Smart Media Users Group at the School of Communications and Arts (ECA), University of São Paulo (USP). I have broad experience across digital, television, radio, and print media, with strong skills in content production, editorial strategy, digital projects, team leadership, and data-driven communication. Throughout my career, I have edited publications and produced reports on technology, gaming, politics, sports, and economics for Grupo Estado (publisher of O Estado de S. Paulo and Jornal da Tarde, as well as Estadão Radio and Eldorado Radio). As a sports reporter for Terra Networks Brasil, I covered the 2008 Beijing Olympic Games. For more than a decade, I have specialized in the gaming and technology industries, covering major events in Brazil and Latin America. My background also includes corporate and editorial communication projects (digital, magazines, and newspapers), as well as experience in graphic design. I have worked in broadcast television at the Assignment Desk of TV Globo São Paulo (Grupo Globo) and served as Multiplatform Content Coordinator at Times Brasil | CNBC. I also worked as a television journalist at SBT (Sistema Brasileiro de Televisão), Brazil’s second-largest TV network, where I co-founded SBT News, integrating digital and broadcast journalism into a unified content platform. In partnership with Abraji and several newsrooms, I helped co-found Projeto Comprova — an innovative collaborative fact-checking initiative, recognized globally as a case study against disinformation, launched in 2018. Since 2019, I have been a Communication professor at USCS (Universidade Municipal de São Caetano do Sul) and at Faculdade Cásper Líbero. I was also a researcher at Tecccog (Communication, Technology, and Cognitive Science) at Universidade Metodista de São Paulo and UFPA. Currently, I am a member of the Smart Media Users research group at USP/ECA and an editorial member of ANER – National Magazine Publishers Association. I also serve as a mentor at Ajor – the Digital Journalism Association, in the Collaborative Project on Socioenvironmental and Local Journalism. Key specialties: Journalism, digital media, social media strategies, data & big data, games, technology, hyperlocal media, editorial projects, corporate communication, radio & television journalism.

Country

Brazil

City

São Paulo

Industry

Public Relations & Communications

Skill

Criação de conteúdo para mídias sociais, Planejamento de conteúdo, Docência, Desenvolvimento multiplataforma, Inovação digital, Entrevistas para a mídia, Análise de dados nos negócios, Análise de dados estatísticos, Edição de vídeo, Marketing de conteúdo, Marketing de busca (SEM), Redação para SEO, Gestão de equipes, Comunicações através de redes sociais, Liderança organizacional, Marketing online, Programas de comunicação, Desenvolvimento de novos negócios, Liderança de equipe, Negociação

Experience

Escola de Comunicações e Artes (ECA-USP)

Scientific Researcher - Digital Methods

Escola de Comunicações e Artes (ECA-USP)

LinkedIn
2024-1 - Present · 2 yrs 8 mos

São Paulo, Brazil

Integrante do "Smart Media and Users Research Group" (SMU) da Universidade de São Paulo. SMU is a group registered in the CNPq research group directory and has the mission of investigating the access and use of digital artifacts in contemporary culture, exploring digital methods. Based on the perspectives of interdisciplinary research in Information and Communication, SMU seeks to better understand the relationship between emerging technologies, new media, social, cultural, physical and virtual spaces through digital methods and data science analysis and visualization.

ANER - Associação Nacional de Editores de Revistas

Member of the Editorial Committee

ANER - Associação Nacional de Editores de Revistas

LinkedIn
2024-5 - Present · 2 yrs 4 mos

São Paulo, Brazil

Faculdade Cásper Líbero

Professor da pós-graduação em Comunicação Organizacional

Faculdade Cásper Líbero

LinkedIn
2023-8 - Present · 3 yrs 1 mo

São Paulo, Brasil

Faculdade Cásper Líbero

Professor da pós-graduação em Jornalismo em Plataformas Digitais

Faculdade Cásper Líbero

LinkedIn
2022-3 - Present · 4 yrs 6 mos

São Paulo, Brasil

Docente das disciplinas de Jornalismo Hiperlocal, Planejamento e Estratégia de Mensuração e Ferramentas de Avaliação.

USCS - Universidade Municipal de São Caetano do Sul

Journalism, Internet, Cinema, Broadcast and Psychology graduation teacher

USCS - Universidade Municipal de São Caetano do Sul

LinkedIn
2019-1 - Present · 7 yrs 8 mos

São Caetano do Sul, São Paulo

Teacher of Journalism graduation course of the Creative Industry School - USCS (São Caetano do Sul City University); Teacher of Broadcast graduation course of the Creative Industry School - USCS (São Caetano do Sul City University); Teacher of Antropology on Psicology graduation course of Health School - USCS (São Caetano do Sul City University).

PUC Minas

Professor Eventual

PUC Minas

LinkedIn
2024-5 - Present · 2 yrs 4 mos

São Paulo, Brasil

Professor de Pós-Graduação de Produção em Jornalismo Digital, na disciplina de Ambiência Digital e Jornalismo

Associação de Jornalismo Digital - Ajor

Business Mentor

Associação de Jornalismo Digital - Ajor

LinkedIn
2025-8 - 2025-10 · 3 mos

Brazil

The Experimentation Laboratory for Local Journalism and Socioenvironmental Coverage aims to strengthen local, hyperlocal, and regional journalism organizations located in the Amazon and Matopiba regions (Maranhão, Tocantins, Piauí, and Bahia). Its focus is on developing and raising audience awareness of socioenvironmental coverage in the context of an increasing number of municipal environmental policies and the upcoming COP 30 in Brazil. In this scenario, the challenge for journalism is to enhance the participation of local communities in municipal environmental management decision-making, through the provision of public-interest information and by establishing and reinforcing a relationship of trust between journalism organizations and local audiences. More information: - https://ajor.org.br/ciclo-de-webinarios-apresenta-temas-fundamentais-para-o-jornalismo-socioambiental-local/ - https://ajor.org.br/ajor-divulga-organizacoes-selecionadas-para-formacao-sobre-audiencia-e-cobertura-socioambiental/

TIMES BRASIL - LICENCIADO EXCLUSIVO CNBC

Coordenador de Conteúdo Multiplataforma

TIMES BRASIL - LICENCIADO EXCLUSIVO CNBC

LinkedIn
2025-2 - 2025-9 · 8 mos

São Paulo, São Paulo, Brasil

Na Coordenação de Conteúdo Multiplataforma faço gestão de equipes, estrategia digital, social media, transmidia e editorial. Atualização de home, aprovação e gestão de conteúdos dos canais digitais Times Brasil | CNBC. Implantação da cobertura e estratégia em tempo real no portal timesbrasil.com.br.

SBT

Jornalista - SBT News

SBT

LinkedIn
2020-8 - 2025-2 · 4 yrs 7 mos

São Paulo, São Paulo, Brazil

Content edition and curation; Digital content manager; News production; News report; Social media content; Video content; Multiplatform content to SBT and SBT News - the web channel news of SBT. Your secure source of information of politics, economy, justice, nation, world, and other relevant themes of the day.

SBT

Project Leader/Digital Editor - Projeto Comprova

SBT

LinkedIn
2018-6 - 2025-2 · 6 yrs 9 mos

São Paulo e Região, Brasil

I coordinate the second and third editions of Projeto Comprova at SBT. The Comprova is a journalism project focused on reducing misinformation and promote media education with the audience. The project it´s formed by 28 Brazilian media companies, with the support of Abraji, oriented by Journalism NGO First Draft, and tech support by Google News Initiative, Facebook Journalism Project, and Twitter. On television, I coordinate the digital project of the SBT Journalism website. In this place, our team prepares an individual page with education arts, videos, and graphics about Comprova with a social media strategy to all digital channels like Facebook, Twitter, Instagram, and YouTube.

SBT

News Journalist

SBT

LinkedIn
2017-9 - 2025-2 · 7 yrs 6 mos

São Paulo e Região, Brasil

I work at the second-largest television network in Brazil with functions at the Journalism Department of SBT. I work as Live/Link coordinator of SBT news programs (SBT Notícias, Primeiro Impacto e SBT Brasil), News Editor, News Producer, Information Center Coordinator, and Assignment Editor.

SBT

Projeto Comprova Editor

SBT

LinkedIn
2018-7 - 2018-11 · 5 mos

São Paulo e Região, Brasil

Editor of Projeto Comprova. That are bigger journalism coalization with 24 brazilian media company (Band TV, AFP, UOL, Folha de S. Paulo, O Estado de S. Paulo, Jornal do Comércio, Gazeta do Povo, BandNews and others), technology industry like Twitter, Facebook, News whip, WhatsApp and researchers of UFMG (Minas Gerais Federal University) and USP (São Paulo University). That coalition works to minimize or reduce disinformation sharing, work to media education, and reduce fake news distribution during Brazilian General Election 2018. I was verifying false Information and fake news during the Brazilian General Election 2018. Investigating misinformation with advanced digital tools and specific techniques of info verification. The project received by WhatsApp at least 72 k messages about misinformation during three months of Comprova. Site Project: www.projetocomprova.com.br

Universidade Federal do Pará

Research of Tecccog Group

Universidade Federal do Pará

LinkedIn
2019-1 - 2020-6 · 1 yr 6 mos

São Paulo e Região, Brasil

Member and researcher of Technology, Communications, and Cognitive Science research group (Tecccog). Now based on Unifesp - São Paulo Federal University Campus at São Paulo, SP, Brazil. Group Leader: Walter Teixeira Lima Júnior, PhD

Universidade Federal do Amapá

Research of Tecccog Group

Universidade Federal do Amapá

LinkedIn
2016-8 - 2018-12 · 2 yrs 5 mos

Macapá, Amapá

Research member of The Technology, Communication, and Cognitive Science Research Group (Tecccog) in Amapá Federal University. Non-profit. Group leader: Ph.D. Walter Teixeira Lima Júnior

Education

UFSCar - Universidade Federal de São Carlos

UFSCar - Universidade Federal de São Carlos

LinkedIn

Innovation

2019 - 2021 · 2 yrs

Master Business of Innovation - MBI at Sorocaba campus of São Carlos Federal University (UFSCar).

Universidade Federal do ABC

Universidade Federal do ABC

LinkedIn

Biotecnociência

2021-9 - 2024-6 · 2 yrs 10 mos
Universidade Federal do ABC

Universidade Federal do ABC

LinkedIn

Ciência da Computação e Ciências Sociais Aplicadas

2017-1 - 2018-11 · 1 yr 11 mos

Aluno Especial do Doutorado em Ciência da Computação, na disciplina de Análise de Algoritmos e Estrutura de Dados (CCM-01). Aluno Especial do Doutorado em Ciência da Computação, na disciplina de Fundamentos de Matemática para a Computação (CCM-07). Aluno Especial do Doutorado em Ciência da Computação, na disciplina Inteligência na Web e Big Data.

Universidade Metodista de São Paulo

Universidade Metodista de São Paulo

LinkedIn

Communication and Media Studies

2014 - 2016 · 2 yrs

Research Line: Technological Innovations in Contemporary Communication, researching fusion of media, forms of digital storage, multiple screens, databases, and transmedia narratives, collaborative practices in social networks, games and cognitive processes of the present communication. Research member of The Technology, Communication, and Cognitive Science Research Group (Tecccog) in Methodist University of São Paulo. Research member of Communication and Digital Technologies Research Group (ComTec) in Methodist University of São Paulo.

Centro Universitário Senac

Centro Universitário Senac

LinkedIn

Web Page, Digital/Multimedia and Information Resources Design

2014 - 2015 · 1 yr

Postgraduate in Web Engineering.

Impacta Tecnologia

Impacta Tecnologia

LinkedIn

Computer and Information Sciences and Support Services

2014 - 2014

Concepts and fundamentals of information architecture and user experience for web.

ISE Business School

ISE Business School

LinkedIn

Communication, Journalism, and Related Programs

2013 - 2013

Master in Digital Journalism. Advanced Program of Digital Journalism. Program Navarra University - Unav (Spain)

Centro Universitário Senac

Centro Universitário Senac

LinkedIn

Digital Communication and Media/Multimedia

2012 - 2013 · 1 yr

Postgraduate in Digital Media and Communications Management.

FESPSP - Fundação Escola de Sociologia e Politica de São Paulo

FESPSP - Fundação Escola de Sociologia e Politica de São Paulo

LinkedIn

Sociology and Politicy

2008 - 2011 · 3 yrs

Concepts of the three principal human sciences: Sociology, Politicy and Antropology and the another knowledge structures. I´m think with three concepts its have important to journalist formation for the interpretation on society dinamics.

Universidade Metodista de São Paulo

Universidade Metodista de São Paulo

LinkedIn

Journalism

2004 - 2007 · 3 yrs
Centro Universitário Senac

Centro Universitário Senac

LinkedIn

Radialist - Locution Sector

2006 - 2007 · 1 yr

Cido Coelho's Contact Information

Email

******@***.com

Phone

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