Chung Ai Chiong

• Achieved targets and growth metrics within assigned partner accounts. • Managed accounts to retain existing relationships and grow share of IT business (Notebook/ Desktop/ Smartphone). • Liaised with sales, marketing, and management teams to develop solutions and increase product value. • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy. • Communicated product quality and market comparisons by creating sales presentations. • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue. • Compiled and analyzed data to determine approaches to improve sales and performance. • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues. • Organized promotional events for retail to increase sales volume. • Executed channel/ marketing management through implementing strategies to optimize product visibility, POSM deployment and marketing expansion.

• Established new market among insurance and investment. • Planned and implemented strategies for developing financial programs for clients. • Clients review and servicing.

• Conducted analysis, surveys and research on competitors within unexplored engineering domains under Power Supply and Digital Multimeter. • Designed and implemented business strategies and liaised with other functions to develop new products. • Launched NPI (New Product Introduction) through future product specification development, brand preference. enhancement, online channel establishment such as quick quotes and demo pools to streamline ordering process. • Competitor and market analysis to protect product value. • Engaged with global distributors and regional managers to guarantee attainment of revenue target. • Assisted with weekly business operation and participated in product/ technical marketing business reviews. • Coordinated with marcom team and product learning team to develop marketing literature. • Monitored web traffic and identified potential orders for product family. • Engaged in sales forecasting and shipment coordination with planners.

• Handled customers inquiries from Malaysia and China regarding requests on Die Bonds and Wire Bonds tools and accessories. • Strategized marketing approaches including E-commerce and optimal pricing research. • Developed alternative manufacturing methods to reduce product costs. • Generated documentation for invoices and delivery orders. • Arranged shipments in accordance with delivery schedule.

• Followed up on stock orders from various branches to confirm precise arrival dates of stocks. • Handled customers’ demands on equipment purchase. • Organized sales agreements for approval based on customer request. • Generated invoices, consignments for stock delivery and quotations for stock requested. • Prepared sales reports, monthly reports, and parts & service reports based on sales records. • Conduct stock checks to verify stock quantities.