Christine Fung

Christine Fung

Senior Manager, Brand Communications Sports Performance @ adidas

About

Experienced Brand Marketing Specialist with a demonstrated history of working in the sporting goods industry in both corporate and non profit sector. Skilled in Event Management, Creative Writing, Marketing, Copywriting, and Event Planning, I am a strong marketing professional with a Bachelor of Social Sciences focused in Communication, Journalism, and Related Programs. I am also an every day athlete.

Country

Hong Kong SAR

City

Hong Kong

Industry

Marketing & Advertising

Skill

English, Charities, Stakeholder Engagement, Media Planning, Sports Marketing, Activations, Health Advocacy, Nonprofit Organizations, Non-Governmental Organizations (NGOs), Nonprofit Management, Non-profit Leadership, Press Releases, Pitching Stories, Elevator Pitches, Story Pitching, Fundraising, Project Management, Social Media Marketing, Event Management, Marketing Communications

Experience

adidas

Senior Manager, Brand Communications Sports Performance

adidas

LinkedIn
2025-12 - Present · 10 mos

Hong Kong SAR

Hong Kong Tourism Board

Senior Manager, Event Management

Hong Kong Tourism Board

LinkedIn
2023-10 - 2025-11 · 2 yrs 2 mos

Hong Kong SAR

Event & Product Development- Sports and Wellness Team

InspiringHK Sports Foundation 凝動香港體育基金

Senior Marketing and Communications Manager

InspiringHK Sports Foundation 凝動香港體育基金

LinkedIn
2019-5 - 2023-10 · 4 yrs 6 mos

Hong Kong

Nike

East Category Brand Marketing Manager

Nike

LinkedIn
2017-6 - 2018-12 · 1 yr 7 mos

Shanghai

Nike Women, Women’s and Men’s Training

Nike

Assistant Category Brand Marketing Manager

Nike

LinkedIn
2017-3 - 2017-6 · 4 mos

Hong Kong

Nike Women, Women’s and Men’s Training

Nike

Category Brand Marketing Supervisor

Nike

LinkedIn
2015-8 - 2017-3 · 1 yr 8 mos

Hong Kong

Nike Women & Women's Training

Nike

Category Brand Marketing Executive

Nike

LinkedIn
2013-8 - 2015-8 · 2 yrs 1 mo

Hong Kong

Women's Training Category

The Hollywood Reporter

Asia Sales and Marketing Executive

The Hollywood Reporter

LinkedIn
2012-4 - 2013-8 · 1 yr 5 mos

- Liaise with film festivals and film/TV markets - Manage logistics at film festivals and markets, and company events - Barter and media partnership communications and coordination

Sanrio, Inc.

Event Officer

Sanrio, Inc.

LinkedIn
2011-5 - 2011-9 · 5 mos

- Create creative writing pieces and translation for official leaflets, flyers, poster and event billboards - Weibo (microblog) and Facebook (online media) manager - Pitch ideas to sponsors - Draft event synopsis & introduction - Co-trainer and team head of summer helpers - Host exhibition site media tours

Sanrio, Inc.

Internship (Event Team)

Sanrio, Inc.

LinkedIn
2010-7 - 2011-5 · 11 mos

Education

The Chinese University of Hong Kong

The Chinese University of Hong Kong

LinkedIn

Communication, Journalism, and Related Programs

2008 - 2011 · 3 yrs
Yew Chung International School

Yew Chung International School

LinkedIn

Chinese A1(SL), English A2(HL), Maths(SL), Chemistry(HL), Visual Arts(HL), Business Studies (SL)

2006 - 2008 · 2 yrs

Christine Fung's Contact Information

Email

******@***.com

Phone

(**) *** ****

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