Chris Leon

Driving sales, distribution, velocity, and profitability for All-Natural beef jerky products in the natural and conventional channels.

Increased sales, velocity, and distribution in key conventional & natural accounts, distribution management in the conventional & natural channels, forecasted sales and trade spend, and develop sales strategies. Built Kibo Chickpea Chips from Zero POD in one year to over 890 POD Increased sales by 15% from 2022 to 2023 for Kibo by launching the Lentil Chips in Central Market, MOMs Organic Market, D'Agostino's/Gristedes, United Market Street, Thrive Market, and Vitacost Direct Headquarters call for HEB, Central Market, Roche Bros, Kings/Balduccis, MOMs Organic Market, Vitacost, and Thrive Market Increased Velocity in Central Market from 5 units a week to 6 units a week Reduced Operational Costs by 10% by getting out of unproductive distribution centers Built and Maintained Trade Spend Calculator and Promotional Calendar Managed Green Spoon broker team.

Increased sales across multiple brands in both conventional and natural channels by increasing velocity and distribution. Brands included emerging and well-established in the foods, beverage, and supplement channels Increased sales by 26% in the Centreal Region for several brands Increased distribution by 20% in the Central Region for several clients Launched Milkadamia in Central Market, Meijer, HEB, and independent, & natural channels Launched Brainiac Kids yogurt in Central Market and Hy-Vee. Launched Limitless sparking water in Central Market and Albertson Southern. Launched Limitless cold brew into Dierberg's Launched SOM Sleep drink in Central Market, Albertson Southern Hy-Vee, and Meijer, Sold multiple brands into HEB, Meyer, Central Market, United Market Street, Kowalski’s, Dierberg's, Hy-Vee, Albertsons Southern, and independent, & natural channels

Focused on increasing sales and building brand awareness for Oatmega Bar and Perfect Cookie in Natural and Conventional Channel Analyze sales data from key accounts and distributors channels to help increase sales and fill voids Built strong relationships with Key Retailers, buyers, and Distribution Channel Led and managed a national brokerage team

Responsible for the account management within the specialty retail business for US territory. Manage the retailer's use of the SignMeUp+ platform to maximize per store revenue

Management of the development and implementation of creative grass roots field marketing programs designed to specifically reach Clif Bar consumers in Texas.

I built T&C Bicycle Shop this from the ground up by marketing service and quality to meet consumer needs. Increased sales from $46K to $150K within one year. Gained bicycle market share in Williamson County.