Chris Lang

CEO @ MOVE

About

I’m Chris Lang, a storyteller, strategist, and builder focused on helping brands grow through the power of blended ROAS, where email, social, and paid work together to drive results.Over the past decade, I’ve scaled brands like Fresh Chile and Organ Mountain Outfitters by combining storytelling with data. Whether it’s turning a Shopify store into a top 1% performer or giving back over 500,000 meals, I believe growth should always serve a purpose.As CEO of MOVE, I lead a team that helps businesses turn their brand into a loyal community. We build content strategies that blend channels, streamline your marketing, and drive efficient growth.Social isn’t just about likes. Email isn’t just about opens. Paid isn’t just about clicks. When they work together, they create loyalty, momentum, and long-term revenue.If you’re ready to grow smarter, let’s connect.🏁 Builders Build | Tell Your Story | Move Forward

Country

United States

City

Las Cruces

Industry

Professional Training & Coaching

Skill

Coaching, Consulting, Social Media Marketing, Advertising, Social Media, Online Advertising, Public Relations, Web Design, Event Management, Public Speaking, Marketing Communications, Brand Management, Facebook, Small Business, Microsoft Office, SEO, Account Management, Media Relations, Film Production, Digital Media

Experience

CEO

MOVE

2023-1 - Present · 3 yrs 8 mos

Austin, TX

Story x Strategy

NMSU Dean's Council | College of Arts & Sciences

New Mexico State University

2023-3 - Present · 3 yrs 6 mos

Las Cruces, New Mexico, United States

Advisor

Arrowhead Center: New Mexico State University

2022-1 - Present · 4 yrs 8 mos

Las Cruces, New Mexico, United States

Chris Lang is a creative entrepreneur who founded Organ Mountain Outfitters in Las Cruces, New Mexico. He is a self-taught designer, photographer, and filmmaker whose work has earned him international advertising awards in photography along with awards in design, commercial television, and film categories. His work has been used world-wide by brands to help tell their story. Raised Cherokee in Oklahoma his love of native culture drive his value system of building up organizations that give back to help be a part of change in communities.

Owner

Fresh Chile

2019-1 - Present · 7 yrs 8 mos

Las Cruces, New Mexico, United States

Fresh Chile provides Hatch Chile sauces & Hatch Chile Salsa products to consumers all across the USA. Check out our Hatch Green Chile peppers!

Owner

Rio Grande Winery

2020-3 - 2026-2 · 6 yrs

Las Cruces, New Mexico, United States

At Rio Grande Winery, we have a commitment to Mesilla Valley and the history of the Rio Grande. We are farmers, winemakers, and storytellers focused on creating the very best selection you can find in the oldest wine region in America. Let the story continue with one another.

Owner

Organ Mountain Outfitters

2016-7 - 2025-7 · 9 yrs 1 mo

Las Cruces, NM

We're a group of creatives who love the outdoors and give back to our community. Catch us at the Farmers Market, Nob Hill, White Sands, or the trails. With every purchase, we donate food back to local families. Over $100,000 has been given back to our community and over 500,000 meals donated.

Owner

The LNG Company

2011-11 - 2025-7 · 13 yrs 9 mos

United States

We are a full-service, integrated advertising agency specializing in print, television and digital advertising; Web-design and social media; public relations and brand management; graphic design and illustration; consumer insights and analytics; video and post-production; commercial photography; and, creative consulting, according to your needs. Our expertise is cross-cutting and dynamic.