Christopher G.

Expanding the reach and impact of American history education with the Gilder Lehrman Institute through dozens of programs based on an archive of tens of thousands of historical documents from the past 500+ years.

- Owned Dashlane’s global website and web platform, including CMS operations, development, UX best practices, site reliability and performance, technical and content-focused SEO, analytics, and conversion optimization in a security-focused SaaS environment. - Led web governance, publishing workflows, and prioritization across marketing, UX/design, and engineering teams. - Partnered with product marketing and growth teams to support launches, campaigns, and ongoing demand generation initiatives. - Used analytics and performance data to guide roadmap decisions, experimentation, and continuous optimization. - Led a full CMS migration to WordPress, reducing content delivery timelines from weeks to days and enabling faster testing and iteration. - Contributed to 20%+ sustained annual B2B revenue growth through web, content, and UX optimization.

- Served as global owner for 40+ web properties, responsible for platform stability, performance, governance, and digital experience for legal, regulatory, and business audiences. - Led multi-year web platform consolidation and modernization initiatives across regions and brands. - Partnered with marketing, product, IT, security, and compliance teams to ensure reliability, accessibility, privacy, and regulatory adherence. - Drove analytics-led optimization programs that increased global audience engagement 15%+ year over year. - Established dashboards and reporting frameworks to track traffic, funnel performance, and conversion impact. - Supported revenue growth through improved self-service journeys, contributing to $1M+ in new ARR in the first year.

- Owned web strategy, content operations, and SEO for flagship web and social media properties with global audience of more than 5M+ monthly users. - Led the team responsible for front- and back-end development, UX design, project management, content operations, digital execution, and web analytics, including agile delivery, QA testing, and site optimization. - Built and executed an SEO-focused content strategy that helped drive 20%+ YoY growth in organic traffic. - Implemented UX and content improvements that led to 20%+ annual growth in web engagement and leads and 10%+ YoY growth in web-driven revenue. - Engaged continuously with executive leadership, segment marketing, brand and communications, and external agency teams to align team efforts with business goals and priorities.

- Built and led marketing team responsible for web experience and performance optimization, audience engagement, lead generation, and client success for LexisNexis’ legal news division. - Led CRO programs – including SEO, UX and design, and technical site performance improvements – that increased inbound leads 5x from 50,000 to more than 250,000 per year and helped drive YoY revenue growth of 30%+. - Developed and executed outbound email marketing campaigns that grew newsletter circulation from 150,000 to 1.5M+ daily readers, and paid subscribers from 80,000 to 300,000+. - Partnered closely with executive leadership, editorial teams, and external PR agencies to drive brand awareness, media engagement, and audience trust.

Led digital project management, SEO, UX, analytics, and cross-functional execution for high-growth digital news platform. Partnered with editorial, technology, sales, and marketing teams to launch new content areas, improve web and email performance, increase organic search traffic, and strengthen audience engagement across owned channels.

Managed and developed a team of seven editors responsible for quality control across more than 100 original news articles per day. Established editorial standards, workflows, and training programs that improved accuracy, consistency, and operational efficiency.

Edited 20+ Law360 news articles, features, and expert analyses each day for style and structure; wrote SEO-focused headlines; and edited photos for the Law360 website.

Worked with a UX engineer to conceptualize and design the user interface for TheDigitel, a community-focused news website. After the site launched, I oversaw editorial, marketing, and business operations for the site.

Designed 1A and inside news pages, copy edited news articles, and wrote headlines for a daily audience of 100,000+ newspaper readers across coastal South Carolina. In addition, I served as wire editor on a rotating basis and helped manage the copy desk during weekend shifts.

Designed and edited 1A, inside news, and features pages for a daily audience of 20,000+ newspaper readers across coastal South Carolina, which included copy editing, headline writing, and page layout.