Chris McKenzie

VP of Sales @ Sales 8

About

I’ve spent my career fixing one problem most sales teams avoid: How do you build an outbound system that doesn’t collapse the moment you stop pushing it? I Build outbound systems that focus only on prospects who are already feeling the pain we solve. Once you know exactly who to talk to, everything else becomes simple. ✅ Better conversations. ✅ Shorter cycles. ✅ Predictable revenue. What I’ve Done • Designed, tested, and implemented Zoom’s Outbound Sales Prioritisation Engine. It helped scale their global BDR program during 2020. • Featured on Sales Success Stories as Zoom’s top-ranked BDR. • Published author at SalesHacker. • Built the complete Outbound Sales Playbook for Zoom’s Enterprise Sales Associate team. • Coach and mentor new BDRs, Managers, Enterprise Sales Associates, and AEs. • Founded and run the SDR Crowd. It’s now a global community of 1,000+ sales development pros from 300+ SaaS companies. It started as a place to share what actually works. It grew into a global network of people who care about doing outbound properly.

Country

United States

City

Raleigh

Industry

Management Consulting

Skill

Go-to-Market Strategy, Enterprise Software, Inside Sales, prospecting, Business Development, closing, Salesforce.com, Software as a Service (SaaS), Startup Development, Pipeline Development, Pipeline Management, Cold Calling, Microsoft Office

Experience

VP of Sales

Sales 8

2025-8 - Present · 1 yr 2 mos

Director, Inside Sales

Sales 8

2023-9 - 2025-8 · 2 yrs

New York City Metropolitan Area

Owned GTM & Net-New Revenue. Built and led the revenue engine: 7 AEs, 12 SDR Managers, and 100+ SDRs. Sales 8 (Formerly Growth Engine) industry experts will develop and manage a fully optimized outbound sales program that fuels your pipeline with a constant flow of qualified leads, allowing you to scale your revenue engine without adding more headcount. Sales reps not meeting with enough new prospects each week to hit your revenue targets? Let's talk.

Founding Account Executive

Sales 8

2022-10 - 2023-9 · 1 yr

New York City Metropolitan Area

We help startups and B2B service companies reach their growth and profitability goals by combining prospecting strategies, inbound marketing, sales tactics, and automation.

Account Executive

Zoom

2020-4 - 2021-7 · 1 yr 4 mos

Denver, Colorado, United States

- First Enterprise Sales Associate hired at Zoom, helped create and validate the role - New business hunter/closer sales role -Created ESA Sales Development Playbook - Trained other sales reps to increase amount and frequency of new opportunities generated by each rep -Developed the Franchise Expansion Playbook

Enterprise BDR

Zoom

2018-10 - 2020-4 · 1 yr 7 mos

Denver, CO

- #1 ranked BDR, 2019 - Set the record for Most Pipeline Generated in Zoom history, 2019 - Enterprise BDR aligned to NY - 2020, personally architected, tested, and deployed a mission critical Outbound Prioritization Engine to the enterprise-wide BDR segment. - 2020, promoted to a new role I helped create as Zoom's first Enterprise Sales Associate

Enterprise BDR | Team Lead

Auction Mobility

2017-8 - 2018-10 · 1 yr 3 mos

Boston, MA

- #1 ranked BDR, FY'18 - 145% Quota Attainment, FY'18 - Sourced 470% more revenue than the BDR Org Avg, FY’18 - Designed the strategy and led the outbound initiatives that successfully captured majority market share in BENELUX, South Africa, and APAC

Digital Marketing Specialist

Amslee Agency

2014-5 - 2017-6 · 3 yrs 2 mos

Washington D.C. Metro Area

I was responsible for all internal and client-facing Inbound Marketing. This included SEO, SEM, PPC, social media marketing, email marketing, and copywriting.