Chin Heng Lee

May 2017 - Present Enterprise Development Manager Rest of Asia Pacifi -Responsible for the growth of both the Clients Solutions Group and infrastructure Solutions Group in the Emerging countries in South Asia through aligned strategies and proper Distributions September 2015 - April 2017 (Indonesia Distributor Sales - Enterprise Solutions Group & Client Solutions) -Managing Distributor account to ensure they achieve the Quarterly Sales Target in Indonesia -Managing Sell-in , Sell-thru and Back-to-back business for both the Enterprise and Clients Product -Managing the Ex-stock (Stock and Sell) Business in the country (Products, WSI, Pricebook, WAPP, Etc) -Keep the individual Sales in the country informed of the latest information (Product Information, price, Industry news, target, marketing etc) -Maintaining a close relationship with the Distributors and Partner / System Integrated. -Responsible to maintain and achieve the Country Sales Target. May 2014 - August 2015 (Singapore Distributor Sales - Enterprise Solutions Group) -Overseeing the transition of Dell from a Direct Sales Channel to Channel Sales (Involving Partners and Distributors) for SMB Market. -Managing Distributor account to ensure they achieve the Quarterly Sales Target -Managing Sell-in , Sell-thru and Back-to-back business -Managing the Ex-stock (Stock and Sell) Business in the country (Products, WSI, Pricebook, WAPP, Etc) February 2013 - April (Singapore SMB) -Managing a set of Small Medium Business commercial accounts and making sure their requests are being fulfilled -Getting new funnels from the Whitespace market through cold calling and maintaining a good business relationship with existing customers -Meeting quarterly sales target -Manager Point of Sale and After Point of Sales problems faced by customers -Providing an end-to-end solution to customers -Maintaining a good relation with Partners and System Integrator across the country

-Formulating and implementing appropriate marketing strategies to achieve sales target -Resposible for establishing, developing and maintaining business relationship with current and potential clients. -Assist in planning and managing exhibitions and marketing materials. -Develop website contents. -Coordinate with production team and suppliers to ensure that customer's requirements are met. -Attending trade shows in various countries to drive sales

-Performing credit analysis on customer and subsequently decide whether to grant hirer the hire purchase loan facility. -Generate sales volume in the branch -Making sure everything is complied with the law and regulations. -Working in a team to speeden up work in hand.

- Media Relations - Public Relations - Writing press releases - Organises event - Maintain good relationship with the media - Building network