Chi Kien Tran

Operations & Systems Lead: ● Directed omnichannel customer experience and support across email and social media, designing customer service SOPs, scripts, and templates for rapid response. ● Administered CRM, product catalogs via Shopify, KiotViet, and custom Google Sheets for sales tracking. ● Architected automation workflows using n8n and Google Apps Script to optimize business operations and drastically reduce repetitive tasks. ● Streamlined supply chain operations, coordinating fulfillment and packaging to ensure on-time delivery. ● Oversaw inventory quality control, outbound fulfillment, and reverse logistics for returns and defects. ● Cultivated partnerships with brand founders and managed vendors across logistics, printing, and packaging.

● Executed product marketing strategies for AgileBox, AgileTest and TaskFord, utilizing market research and competitive analysis to define effective positioning and messaging. ● Produced a wide range of marketing materials, including product videos, user guides, and blog posts, to support sales and educate users. ● Directed digital marketing campaigns across website SEO, Google Ads, and social media, enhancing product visibility and user acquisition. ● Managed product marketing communications via email and social media, tailoring messages to target audiences and support sales goals. ● Engaged with users through live demos and feedback collection, translating insights into product and marketing improvements.

● Built and maintained strong client relationships, ensuring long-term business partnerships. ● Conducted in-depth market research and competitive analysis to identify new business opportunities and align service offerings with industry trends. ● Crafted customized media proposals tailored to meet specific client needs and objectives. ● Organized and led client meetings (online and offline), presenting proposals and addressing any concerns. ● Provided daily updates to the regional director on client status and potential business prospects. ● Assisted in office management and administrative tasks, contributing to smooth daily operations. ● Developed innovative solutions that increased team productivity by 30%, improving the efficiency of client consulting processes. ● Managed translation and live interpretation between English, Chinese, and Vietnamese, ensuring clear communication during negotiations with key stakeholders.

● Successfully managed e-commerce campaigns on TikTok Shop and Shopee, generating over 1.8 billion VNĐ and processing 7,000+ orders in Q4 2023. ● Established and grew 4 e-commerce stores (TikTok and Shopee), 5 TikTok accounts (2 brand accounts, 3 in-house KOLs), and implemented branding, marketing, and promotional strategies to drive revenue growth. ● Developed and executed content strategies, led branding initiatives, and optimized online store performance using data-driven insights. ● Led a team of 9, focusing on content creation and livestream operations on TikTok, improving brand visibility and engagement. ● Managed full-scale TikTok and Shopee livestreams in multiple capacities: scriptwriting, hosting, technical support, and backstage management. ● Collaborated with media agencies to develop communication strategies and explore partnership opportunities. ● Supervised a customer service team, achieving a 99.5% positive feedback rate by enhancing efficiency through KPIs and metrics. ● Conducted daily meetings to review progress, resolve challenges, and ensure resource allocation for successful project delivery. ● Recruited, trained, and managed a 14-person team across various functions (customer service, livestream, administration, procurement). ● Monitored financial and logistical operations, optimized administrative processes, and coordinated internal and external negotiations. ● Translated and interpreted for stakeholders during meetings in Vietnamese, English, Mandarin Chinese, and Cantonese Chinese.

● Award of Excellence (2022, 2021) from the Vietnam Embassy in Singapore. ● Grew social media following by 280%, increasing from 3,000+ followers in January 2021 to 8,400+ by March 2023, adding 5,400+ organic followers. ● Developed and executed marketing strategies for 15 virtual and physical events, including Career Fairs, Study Abroad sessions, Covid fundraising campaigns, Vietnamese New Year Abroad, and more. ● Created 80+ pieces of content (graphics, videos) and ran social media campaigns, generating ~2,500 participants and ~20,000 interactions across Facebook, Instagram, and LinkedIn. ● Led 3 major events (2 Career Fairs and VNYA Run!) and played a key role in 7 additional projects, collaborating with cross-functional teams and 30+ companies (FPT, L’Oréal, Intel, Shopee) and universities (NTU, NUS) to execute successful events with ~2,000 participants.

● Achieved company-wide TOP 3 December 2022 Individual Sales ● Recruited and trained 6 team members ● Consulted and advised clients to determine suitable insurance and financial needs and growth ● Developed and presented financial proposal to clients, ensuring client understanding of contract terms & conditions ● Built and maintained client relationship ● Planned and coordinated sales strategy for the unit to achieve company monthly and quarter requirements as well as salary and bonus scheme

● Performed translation and interpretation duties in 4 languages, including texts, audio files, and live at China EXPOs, conferences, business meetings and others ● Serviced 12 clients in various industry (gaming, F&B, fashion, furniture, recycling, and machinery)

● Organized work schedules for 80+ restaurant staff ● Assisted in training, monitoring workflows, and serving quality of 3 restaurant outlets ● Crafted daily and weekly operation report to management ● Dealt with customer feedbacks

● Designed logos, banners and posters for local businesses (F&B, events and interior business)

Undergraduate course covering Marketing Management, Analytics, Advertising, Customer Behaviour and Customer Relationship Management (CRM)