
chi cheng
sales and marketing manager
About
A professional individual with 4 years working experience in the fashion industry with a graduate degree from the London College of Fashion. I can conceptualize fashion trends and apply them strategically in the marketplace. Moreover, I can build internal and external business relationships. I am looking for an exciting opportunity to further develop my professional skills. AREA OF EXPERTISE: * Proactive interest in fashion trends, registering trend reports and mood boards to forecast markets. * Specialize in brand and product selection, negotiation, communication, problem solving, efficiency, accuracy, numeracy, sales and brand analysis. * Liaison to other departments, customers and suppliers in a professional manner. * Attentive to details and dutiful compliance of regulations. * Strategic approach to fashion management with a tactical fashion supply chain execution.
taiwan
taiwan
luxury goods & jewelry
fashion, fashion buying, marketing communications, social media, luxury brand marketing, fashion retail, customer service, research, social media marketing, luxury goods, branding and identity, photoshop, teamwork, product development, powerpoint
Experience

sales and marketing manager

sales and marketing manager - north asia
lvmh watches & jewelry

sales and marketing executive-dior timepieces
lvmh watches & jewelry

sales and marketing supervisor-dior timepieces
lvmh watches & jewelry

wholesale intern
linda farrow
* Provide administrative support to the sales team and monitor orders’ processing during buying window through SAGE system. * Support sales manager to ensure that wholesales clients and franchise partners receive the highest level of customer service and care. * Handle sales calls and customer queries on a daily basis (product and pricing information, samples requests and invoices) especially for Chinese and Taiwanese clients (30+ accounts). * Performing other ad hoc duties for the sales manager.

creative sales consultant
christian dior couture
* Knowledge of current stock to maximize sales and participation in stock management by product category. * Consistent top salesperson (£100k/month.) Commended for providing extraordinary customer service and excellence at setting clients’ profiles. * Competent in collating daily sales figures, competitors' reports and KPI in appropriate formatting for merchandising and marketing purposes. * Close liaison by appointment and private suite for VIP clients; skilled in SAP and CRM (after-sale service, complaints, clientele.)

sales administrator
umirosa london
* Helped strategic marketing planning by using different elements of the marketing mix (advertising, PR, CRM, digital) to increase category awareness and sales by 2%. * Identified brand’s key strengths within the market (SWOT analysis) and promoted new collection to our clients (B2B). * Helped outline a marketing strategy that focused on strengths to optimize revenue. * Competent in collating monthly sales figures and KPI in appropriate formatting for marketing purposes. * Supported mass media’s follow-ups to promote released Look-books and catalogues.

buyer assistant
li chin international
* Participated in buying process during Frankfurt tradeshow. * Supported pricing decisions by providing accurate competitors’ prices. * Supported planning OTB/Inventory management and sales forecast to reach sales objective. * Collated up-to-date information on competitors, suggesting actions to increase sales.

sales consultant
max mara fashion group
* Supported senior sales and store manager controlling inventory and stock transfers. * Provided customer service to elite clients. * Handled direct sales and cash. * Assisted management with cash procedure (reporting, counting, spreadsheet management).

exposition planner
lea lea enterprise
* Operated yarn and sewing machine (synthetic fibre). * Supported and implemented quality controls. * Assured textile standard compliance. * Helped exposition planning (Taipei Innovative Textile Application Show, TITAS2010).
Education
london college of fashion, university of the arts london
fashion
Subjects: Retail Landscape, Retail Branding & Identity, Visual & Sensory Strategies
london college of fashion, university of the arts london
management
Subjects: Fashion Language and Context, Fashion Business Environment, Fashion Marketing Management, Creative Fashion Management
london college of fashion, university of the arts london
fashion
Subject: Merchandising analysis at store level, Distribution mix, Allocation and space consideration, Store grading and upgrading, IT for stock, Distribution and open to buy, Managing stock in non-store channels of distribution, Integrated supply chain strategies, ECR (efficient consumer response), EDI (electronic data interchange), Supplier communications, OTB, WSSI
chi cheng's Contact Information
Phone
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