Cherylanne Skolnicki

The Brilliant Balance Company supports women leaders at the intersection of work and life to unlock their full potential. Our custom training equips women to develop a blueprint for the life they want, and our coaches provide guidance and support to build momentum for their personal action plans. As a result, our clients regularly cite accomplishments like starting or growing companies, being promoted, pivoting their careers, or getting published, all while protecting time for themselves and the people they love. Our flagship program, BOLD, is a selective year-long coaching cohort for women leaders in which we help them build a personalized plan for the next chapter of their lives using the Brilliant Balance Blueprint. As Founder and CEO, I lead our team to deliver fresh ideas and extraordinary results for our community. I also host the top-rated weekly podcast, Brilliant Balance, and speak on women's well-being, work-life balance and what it really means to have it all. I regularly collaborate with companies and organizations who want to build environments where women thrive. These have included Procter & Gamble, The Nielsen Company, Kao Brands, US Bank, Emory University's Goizueta Business School, NextUp and Girls on the Run. Company Website https://www.brilliant-balance.com

Founded Nourish, an outsourced cooking service for time-starved households. Lead a team of 12 serving clients in Cincinnati, OH and Fayetteville, AR. This self-funded, high-growth entrepreneurial venture transforms the dinner hour for busy households by preparing fresh, unprocessed family-style meals in each client's own home, ready to be heated for dinner. Developed Thrive, an online healthy eating education program delivered in partnership with workplaces and health care providers to employees and patients. The six module course provides an efficient and engaging way to educate participants about the fundamentals of healthy eating, to stimulate habit change, and to enable measurable progress against participant health markers.

Served as Interim CMO for Zeno during a management team transition. Led all marketing efforts for the Zeno Hot Spot and Zeno Heat Treat thermal skin care devices, including redefining the brand's consumer target, fielding product and consumer research, establishing new agency relationships, designing and launching an efficient social media campaign, and creating a pipeline of initiatives balancing commercial innovation and product enhancements.

Led external communication efforts to reinforce P&G's reputation as a leading company in both environmental and social responsibility arenas including speech writing for Global VP of Sustainability at Clinton Global Initiative and World Economic Forum. Developed a Sustainability Ambassador network of highly engaged employees to drive P&G's five core sustainability strategies within their local markets and individual functions. Led development and publication of P&G's Annual Sustainability Report, the Sustainability focused pages of pg.com, and sustainability messaging in employee communication vehicles.

Created consortium of Top 24 global brand leaders to share best practices for driving consistent global brand equity and for identifying operational efficiencies from market to market. Created infrastructure for human connection, developed processes for cross-brand collaboration, built and shared case studies of best in class work across the globe.

Led brand to $1B in sales following launch of breakthrough Gain Joyful Expressions line extension. Led a team of six direct reports and a cross functional team of ten peers. Led brand strategy, sales growth and equity development for both laundry detergent and fabric softener. Formulated annual marketing plan including TV, Print, Digital, and PR. Coordinated five agency relationships and ran organizational development projects including Wellness Initiatives for the department.

Led a brand repositioning for this key heritage brand within the laundry portfolio to reverse a multi-year decline in sales. Launched Cheer True Fit and relaunched Cheer Dark with a tight marketing budget. Led a four person team through substantial change to brand strategy, marketing plan, website design and consumer targeting.

Led a six person team and all marketing efforts for P&G's professional cleaning products business, sold to restaurants, hotels, and janitorial cleaning companies. Introduced the "P&G Pro Line" brand of janitorial cleaning products, entering an entirely new market for P&G and going head to head with established competitor, SC Johnson, in the lucrative floor care market.

Managed Southeast Region for P&G Professional sales team

Sales Rep for P&G Professional products.