Cherie Wang

As the Overseas Marketing Manager at DVF (Diane von Furstenberg)-hk.dvf.com, I spearheaded comprehensive marketing strategies targeting international audiences. In this role, I held responsibility for driving growth across various channels, including e-commerce platforms, Facebook, and Google advertising campaigns, as well as fostering partnerships with key opinion leaders (KOLs) and collaborating with affiliate marketing channels. Key Responsibilities: *E-commerce Management: Managed and optimized DVF HK's independent e-commerce platform to enhance user experience, increase conversion rates, and drive sales. *Digital Advertising: Developed and executed Facebook and Google advertising strategies to effectively reach target audiences, increase brand visibility, and drive traffic to the e-commerce platform. *KOL Collaboration: Established partnerships with influential KOLs in relevant industries to leverage their reach and engagement, driving brand awareness and product visibility. *Affiliate Marketing: Collaborated with affiliate marketing channels to expand DVF's reach and acquire new customers through strategic partnerships and promotional activities. *Email Marketing (EDM): Orchestrated email marketing campaigns to engage with existing customers, promote new product launches, and drive repeat purchases. Throughout my tenure at DVF, I applied a data-driven approach to marketing, leveraging analytics and performance metrics to optimize strategies and maximize ROI. By effectively utilizing a diverse range of marketing channels and forging strategic partnerships, I played a pivotal role in elevating DVF's brand presence and driving revenue growth in overseas markets.

NetEase Youdao intelligent hardware products since the release has been leading the new category of intelligent education hardware, Youdao dictionary pen has Youdao 4 core technology to ensure that the smart scanning translation pen has been deep plowing to do optimization, continue to provide language learning enthusiasts with high quality, excellent content of conscience products. At present, youdao dictionary pen in cross-border e-commerce and overseas distributors channels have very good sales market and prospects. We welcome all friends from all over the world to contact us to discuss various business cooperation and agent sales. *Overseas Marketing: Built an effective overseas marketing system through market research and competitor analysis. Selected and optimized marketing channels and strategies to enhance brand influence and drive sales. *Official Website Management and Operations: Managed the overall operation of the brand's Shopify store, optimizing website pages and utilizing various channels for product sales and promotion. *Overseas Business Negotiation: Expanded overseas user channels and conducted successful business negotiations and cooperation. Planned and executed growth strategies, ensuring smooth business operations. *Overseas Paid Ads Advertising: Managed overseas advertising placement across various channels (Facebook, Google, TikTok, Bing, Taboola, etc.), providing creative direction and optimizing ad performance. *Overseas KOL Business Cooperation: Developed strategies for collaborating with KOLs on different social media platforms. Achieved cost-effective cooperation with KOLs while maintaining brand integrity. *Overseas Social Media: Created a unified social media strategy for different channels to enhance brand awareness and engagement. *Team Management: Led the establishment of overseas business operations and managed team activities effectively to meet sales targets.

NetEase Smart Youdao is a company with +15 years of experience leading the education hardware, and software market. Our goal is to make learning easy through our technology. Youdao dictionary pen is the go-to tool for language learners. Just scan and translate! Get definitions, study new words, improve your pronunciation, and more. Official Website：https://www.smartyoudao.com/ B2B Business Page: https://smartyoudao.com/pages/wholesales *Overseas Marketing: Built an effective overseas marketing system through market research and competitor analysis. Selected and optimized marketing channels and strategies to enhance brand influence and drive sales. *Official Website Management and Operations: Managed the overall operation of the brand's Shopify store, optimizing website pages and utilizing various channels for product sales and promotion. *Overseas Business Negotiation: Expanded overseas user channels and conducted successful business negotiations and cooperation. Planned and executed growth strategies, ensuring smooth business operations. *Overseas Paid Ads Advertising: Managed overseas advertising placement across various channels (Facebook, Google, TikTok, Bing, Taboola, etc.), providing creative direction and optimizing ad performance. *Overseas KOL Business Cooperation: Developed strategies for collaborating with KOLs on different social media platforms. Achieved cost-effective cooperation with KOLs while maintaining brand integrity. *Overseas Social Media: Created a unified social media strategy for different channels to enhance brand awareness and engagement. *Team Management: Led the establishment of overseas business operations and managed team activities effectively to meet sales targets.

*In charge of design and deployment of Firewalls, ELV, Wireless, and network access control solutions. * Responsible for experience with enterprise-level network design, such as intelligent Audio & Video, Smart Meeting Rooms, IT Networks, Security Monitoring, Smart Access Control systems and administration with a specialization in security and networking technologies. *In charge of Key Account Dealer's development and maintenance. *Maintenance the whole channel and supply chain by dealings with the vendor, Distributor, Reseller, and End Clients

Jsen Group Limited as a Network integrator has over two decades of experience buying and selling new, used, and refurbished data center hardware, parts, and IT equipment from Cisco, Dell, Hewlett Packard (HP), IBM, NetApp, and more! The products are mostly focused on CISCO switch, router, module, memories, firewall, and license. As well as other brands like FORTINET, JUNIPER, HUAWEI, RUCKUS. 3 of our own warehouse with large Cisco stocked items can offer 1-3 days fast delivery to all over the world buyers. * Cisco sales, support, and Presales solutions to and Full Spec and quotations to End customers. *Experience in helping channel partners develop and grow their managed services practices. *Keep track of potential competitors and developed competition strategies. *Excellent intellectual and analytical skills - the ability to structure problem statements and be the motivation for uncovering new ways to solve problems. Prior management consulting, business development, or strategy & planning experiences are desired. *Solid supplier and legal contract negotiation experience

*Build a cross-border electric business platform, responsible for directing platform operation and marketing of business. *Responsible for Cross-border E-commerce Business's pre-sale, on sale and after sale's work and work closely with the clients and communicate with them via Skype calls and IM. *Using social media like Facebook, Youtube, Instagram,Twitter, Pinterest to do Product Marketing and bring traffics to shopping websites. *Responsible for training the new salesman to master the knowledge of products and sales skills. *Established great relationship and offered excellent after-sales service with clients and also in charge of suppliers' management and maintenance. *Work together with teams to complete the CEO's assignments.