Charlotte Chidinma Emetom M.A.

Marketing Manager @ Square Robot Inc.

About

I’m a marketing leader and storyteller with more than 10 years of experience building and scaling brand, content, and go to market programs across robotics technology, fintech, industrial manufacturing, and B2B SaaS. My work spans product marketing, demand initiatives, executive communications, and narrative development, with a focus on translating complex offerings into clear, audience driven messaging that supports growth.

Country

United States

City

Houston

Industry

Financial Services

Skill

Case Studies, Blogging, Search Engine Optimization (SEO), Sales & Marketing, Administration, Microsoft Office, Marketing Communications Planning, Microsoft PowerPoint, Microsoft Outlook, Strategy, Content Management, Written Communication, Microsoft Excel, Social Media Communications, Internal Communications, Web Content Writing, Marketing Strategy, Marketing Campaign Management, Business, Digital Marketing

Experience

Marketing Manager

Square Robot Inc.

2023-9 - Present · 3 yrs 1 mo

Houston, Texas, United States

Founded in 2016, Square Robot stands at the forefront of revolutionizing aboveground storage tank inspections. Specializing in autonomous, submersible robots, the company addresses critical challenges in inspecting tanks containing volatile products like diesel, jet fuel, and gasoline, eliminating the need for disruptive internal inspections. The company's fleet of Factory Mutual Class 1 Division II certified inspection robots showcases a fusion of autonomy and advanced inspection technology. These robots navigate hazardous environments autonomously, ensuring safety and eliminating the need for tanks to be taken out of Service.

Content Marketing Manager

InvestNext

2021-9 - 2023-7 · 1 yr 11 mos

Based in Detroit, Michigan. InvesNext is transforming how investment firms raise and manage capital by developing a software platform that enables them to operate more effectively and provide greater transparency to their investors.

Digital Content Producer - Marketing Coordinator

Flowtrend Inc.

2020-9 - 2021-9 · 1 yr 1 mo

Houston, Texas, United States

DIGITAL CONTENT PRODUCER, 2019 - current Produce compelling written, video, and graphic content monthly that is aligned with broader, overall content and demand generation strategy. Responsible for the development and execution of integrated marketing communications plans on B2B digital campaigns. Lead creative design and copywriting content for digital and print assets, as well as internal and external communications, including website, social media, and tradeshow engagement. MARKETING COORDINATOR, 2017 - 2019 Provide metrics on trends to measure KPIs related to business objectives, increasing our organic web traffic by 50% Conduct in-depth web analytics to provide significant insights into factors impacting online results. Assisted Marketing Strategist in prospecting qualifying leads through Active Campaign's CRM sales platform.

Marketing Assistant

Flowtrend Inc.

2014-8 - 2020-9 · 6 yrs 2 mos

Houston, Texas, United States

Corporate Communications

AIG

2013-9 - 2014-8 · 1 yr

Create Executive Bios, Internal employee documents, Create articles for company intranet sites. Assisted Director of communications and Communication Specialist on several external projects. Assisted Director of Community Relations on various community volunteer events.

Intern

CEO Public Relations

2011-1 - 2011-6 · 6 mos

Created innovative graphic-invites for celebrity fundraising events.

Education

Texas Southern University

Communication and Media Studies

2017 - 2019 · 2 yrs

Texas Southern University, Houston, TX 2017-2018 • Volunteered in various campus and community-wide projects with community • Assisted in student documentary project KTSU’s History • Assisted in the development of various entrepreneurial plans for core team projects