Celia Misra
Associate Director, Brand Marketing (Tripadvisor & Viator) @ Tripadvisor
United States
Greater Boston
Internet
Paid Media Strategy, Agency Management, Brand Strategy, Creative Strategy, Creative Development, Program Management, E-Commerce, Flawless Execution, Presentations, Strategic Thinking, Value Propositions, Messaging, Cross-Functional Team Management, Process Improvement, Customer Insight, Positioning (Marketing), Marketing Campaign Management, Product Road Mapping, Cross-functional Team Leadership, Integrated Marketing
Experience
Associate Director, Brand Marketing (Tripadvisor & Viator)
Tripadvisor
Leading global brand strategy, creative strategy & testing, and integrated campaigns.
Senior Manager, Brand Marketing (Viator)
Tripadvisor
United States
Senior Manager, Brand Marketing
Vista
Worked with cross-functional teams to guide the development of our brand platform, brand campaigns, and quarterly marketing and communications plans grounded in customer insights and business priorities. Owned bringing seasonal themes to life through creative briefs and assets which informed regionally led email and site executions, and leading mid-upper funnel creative development against our brand platform.
Senior Manager, Product & Solutions Marketing
Vista
Remote
Led the strategy behind a new site experience to serve products, services, and content to speak directly to small business owner needs. I owned the program roadmap, offering strategies, positioning, and design briefing and development.
Manager, Integrated Marketing
Vista
Remote
Owned the customer calendar for global site and email campaigns, including reacting and evolving communications during the pandemic. Worked closely with the product team to drive marketing for VistaPrint's mask offering during COVID-19, including the development of a fund to support small businesses. Built and owned a licensing program with artists and key brands (including Warner Brothers and Crayola) to encourage mask adoption.
Account Director
The Grist
Greater Boston Area
Clients: PopCorners Embark Tishman Speyer Atlantic Broadband Mother Dirt Mayflower Sails 2020 Formerly Breakaway Marketing.
Account Supervisor
The Grist
Greater Boston Area
Integrated Account Supervisor
Saatchi US
Greater Los Angeles Area
Clients: Toyota (RAV4, RAV4 Hybrid, Corolla) Amanda Foundation
Account Executive
Saatchi US
Greater Los Angeles Area
Assistant Account Executive
Saatchi US
Greater Los Angeles Area
Associate Content Strategist
SapientNitro
Greater Boston Area
Chrysler Commercial Vehicles Ram Trucks Lenscrafters Sunglass Hut
Intern/Marketing Manager at TNGG
MullenLowe U.S.
Greater Boston Area
Brand Management Intern
Connelly Partners
Greater Boston Area
Marketing & Communications Intern
United Way of Greater Nashua
Features Intern
The Telegraph
Media Intern
Pannos Winzeler Marketing
Education
Emerson College
Marketing, Advertising
Celia Misra's Contact Information
Phone
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