Celia M.

Paint the Town helps guests create beautiful memories and keepsakes through social art experiences. We bring people together through mobile painting parties (in-person, virtual) and other team building events. Paint the Town was listed as the #338 Fastest Growing Company in 2022 by Inc Magazine! As the founder and CEO, my responsibilities include: - Oversee all operations (sales, events, biz dev, staffing, recruiting, inventory, logistics) - Manage team of 5 event coordinators and drive towards sales goals - Oversee event quality and manage the Instructor Management team, which hires, trains, staffs, and coaches 400+ artists across 80 cities in the US - Refine services and operations through continuous process improvements and feedback collection - Expand business through targeted ad campaigns and business partnerships - Delight customers with great service and customized events (over 800 five-star reviews across Yelp and Google!) www.paintthetown.com

For each client that engages with Medallia's Customer Experience Management (CEM) product, I configure a robust platform end-to-end, from customer feedback collection to reporting. The end results are happy clients, customers that feel heard, and improved business outcomes (retention, sales, cross-sell, and more)! Role highlights: - Customized CEM program to clients' business needs and advised based on industry and technical best practices - Led key design and configuration workstreams, managing multiple analysts alongside ambiguity, complex requests, and changing scope while meeting deadlines - Delivered platform modules and documentation with attention to detail and technical sustainability, resulting in zero quality incidents and smooth servicing transitions - Maintained strong relationships with the client and fostered their view of Medallia as a business partner

- Identified risks and causes of business process inefficiencies through data analysis, gap assessments, and client walkthroughs; provided cost-benefit analyses for each option - Recommended long- and near-term improvements to increase efficiency, mitigate risks, and improve timeliness and accuracy of communication and financial reporting - Led client workshops and brainstorming sessions to address knowledge gaps and pain points, assign action plans, and promote employee buy-in and accountability - Assured the adequacy and effectiveness of internal controls across various business cycle stages and enterprise applications

- Advised on suitable credit limitations for new clients by assessing their financial solvencies through research and analysis of credit reports, SEC filings, and litigation history - Collected and analyzed international tax receipts, allowing over $13.4 million in taxes withheld to be reimbursed by the IRS - Produced extensive sales office reports (Excel pivot tables, VLOOKUP) to be sent to international headquarters