Cathy McCosham

www.whatelsedoyouneed.com • Designed, created and maintain my own Blog website, FB and IG pages and posts that are inspired by my Kentucky/southern-country roots and family traditions. • Instinctively drawn to cooking projects, recipes and occupations that either work directly with making food or support/display products in the food industry. • Curious by nature and love to travel; my articles allow me to share my personal travel tips, recommendations and adventures. • My Blog posts are generously sprinkled with friendship, humor and love. After all, as my Granmama Perkins used to say, “WHAT ELSE DO YOU NEED?”.

• Ultimate Concierge for the brand. • Shared knowledge on current trends in the industry. • Collaborated to achieve daily, weekly and monthly sales metrics.

Managed assortment and pricing of several million dollar product categories accounting for 25% of Hubert’s 30,000+ traditional item SKUs and sales. Led and worked closely with a team to source, develop and facilitate training on new products. Interfaced daily with Merchandising, Purchasing, Advertising, Sales and Marketing Departments. • Grew private label product sales to 27.4% of Hubert’s total annual sales and Asia Imports to 17.9%. • Assisted with the company’s new ’long tail’ market strategy which included researching and adding viable new direct ship marketing businesses to the existing Hubert web platform to grow the available SKU count and sales (similar to the Amazon model.) • Tracked global consumer and retail marketing trends after attending numerous international and domestic trade shows in the US, Asia and Europe. • Ideated new product development to proactively support new market trends based on gaps in the current assortment and to anticipate customer market demands. • Developed the first Eco-friendly Packaging sub-section within a catalog among broadline Foodservice and Equipment/Supply Distributors. • Curated Visual Merchandising Product Selections for Marketing Campaigns resulting in increased sales.

Supported the Merchandise Manger and managed all domestic vendors in specific product categories to grow sales and profits. Replied to Sales Department inquiries daily. • Reacted to cost adjustments in a timely manner while maintaining the Gross Profit. • Assisted with large customer projects and visits including Aramark; suggested new products to support their corporate themed programs and helped stage usage photos for their annual ‘Source Book’ publication to increase compliance among their contract feeders.

Led 27 Deli/Bakery Departments to profitably grow Thriftway’s business and became recognized as the premiere Deli/Bakery in Greater Cincinnati. • Developed the majority of Thriftway’s exclusive/signature programs: Freshly-made Aunt Becky’s Salads, Sandwiches, Pizzas, Party Platters and Dips. • Created the first 16-page full color Thriftway Party Tray Brochure and wrote the operational manual. • Introduced the first Hot Foods Program and Deli seating area, new to the greater Cincinnati area.

Worked to finance my own way through college without taking loans 4 years Spanish; 1 year German