Catherine Phan

- Own end-to-end retail buying and merchandising strategy for home textiles / bedding category within the off-price retail model - Drive assortment planning, pricing strategy, and vendor selection to optimize margin and in-season performance Improve category profitability through vendor negotiation, sourcing strategy, and product mix optimization - Manage vendor base with production in China, India, and Pakistan, balancing cost, quality, and speed to market Introduce consistent newness while managing a large active assortment - Partner with merchandise planning, allocation, and supply chain teams to improve inventory turns and sell-through

- Led category management and merchandising strategy for a core bedding business - Scaled seasonal business through assortment expansion and trend-driven product development - Improved gross margin through cost negotiation and strategic product mix shifts - Introduced key brands and trend-right fabrications to elevate assortment and drive demand - Led packaging redesign to enhance perceived value and improve in-store presentation - Managed vendor relationships and product development across a diverse vendor base.

- Managed omnichannel merchandise planning across Fashion Bedding, Kids, and Martha Stewart Collections, representing ~24% of total textiles division - Owned inventory management, receipt flow, and turn strategy across multiple departments, optimizing stock levels and sell-through - Partnered with buying and allocation teams to drive sales and margin through style-level and location-based analysis (store vs. e-commerce) - Delivered AUR growth of +18% through pricing and assortment optimization - Managed SKU productivity across a large, complex assortment spanning replenishment and dropship

- Independently managed outerwear and swim businesses, delivering trend-right assortments aligned to seasonal demand and inventory flow - Drove outerwear to +11% comp sales and +24% seasonal growth, outperforming plan while maintaining margin targets - Launched a packable down program generating 26% of seasonal sales, scaling to 38% of annual category revenue - Transformed swim business by tripling vendor matrix, introducing fall resort strategy, and launching a plus-size swim initiative - Partnered cross-functionally to drive sleepwear and intimate apparel growth, achieving +30% comp sales liftduring key gifting periods - Leveraged competitive analysis and trend insights to identify white space and drive incremental revenue

- Managed luggage and travel accessories business, delivering +40% comp store sales growth while achieving annual sales and margin targets - Expanded vendor base by 25%, sourcing new brands and unlocking incremental revenue opportunities - Supported home textiles categories (bath mats, shower curtains, hard bath), growing mix from 19% → 22% of total home textile sales - Delivered AUR growth of +18% YoY through assortment and pricing optimization - Attended market, identified new vendors, and contributed to product development and assortment expansion

- Supported home categories including décor, storage, and small furniture - Assisted with PO management, vendor setup, and merchandising execution - Built vendor relationships through market research, competitive analysis, and sourcing outreach

- Supported launch of 400-door open-sell jewelry program, contributing to product selection, packaging, and rollout strategy - Managed end-to-end advertising execution, including system entry, sample coordination, and performance recaps - Partnered with digital merchandising to ensure consistency across channels in product and pricing strategy

- Led merchandising execution and store-level performance optimization in concession retail environments - Acted as liaison between store leadership and international teams to resolve merchandising and operational challenges - Managed and developed a team, improving execution consistency and sales performance

- Executed visual merchandising strategies to drive in-store conversion - Supported floor sets and product presentation aligned with brand standards and sales goals