Casper Bech Olesen

- Sales Leadership: Spearheading the overall wholesale sales strategy and providing leadership to the Minimum sales teams, driving revenue growth and market expansion. - Agency and Distributor Markets: Serving as the key point of contact for agency and distributor markets, building and maintaining strong partnerships for business development. - Strategic Planning and Prioritization: Developing corporate-level strategic plans, prioritizing initiatives to achieve company goals. - Sustainable Brand Transformation: Taking a proactive approach to drive the company's transformation into a more responsible brand. Spearheading initiatives to integrate environmentally conscious practices and social responsibility into the brand's identity, fostering a positive impact on society and the environment. - Wholesale Marketing Initiatives: Creating targeted marketing campaigns and content focused on the wholesale segment to increase brand awareness and drive sales growth. - Budget Management and KPI Oversight: Overseeing budget planning and performance tracking, aligning KPIs with sales targets. - Market Insights and Product Knowledge: Gaining in-depth knowledge of country-specific product needs, enabling effective sales strategies and meeting customer demands. - Strategic Partnerships and Relationship Cultivation: Establishing and nurturing strategic partnerships with key clients, fostering mutually beneficial business relationships. - Product and Brand Education: Ensuring comprehensive product and brand knowledge among internal sales teams, partners, and customers, enhancing sales effectiveness. - Negotiations and Contract Management: Conducting negotiations and managing contractual agreements on both partner and customer levels. - CEO Support: Providing valuable support to the CEO, collaborating on critical business decisions and initiatives. - Team Management: Overseeing staff responsibilities and providing leadership and guidance to the teams.

Tasks as above

- Core Market Development: Drive growth and development in core markets (DACH, BE & NL), ensuring market leadership and expansion. - Distribution Market Oversight: Manage distribution markets (IT, ISR, CA, ES), optimizing sales channels and market penetration. - Budget Planning: Strategically plan and allocate budgets for effective resource utilization and performance optimization. - Corporate-Level Strategic Planning: Develop and execute corporate-level strategic plans to achieve business objectives. - Country-Specific Product Insights: Attain in-depth knowledge of country-specific product needs to tailor sales strategies effectively. - Seasonal Sales Analysis: Analyze seasonal sales trends using Key Accounts data, proactively creating action plans for improvement. - Performance Management: Oversee performance at local consignment locations, ensuring operational efficiency. - Customer-Level Negotiations: Conduct negotiations on customer level, optimizing terms and conditions. - Strategic Customer Relations: Cultivate long-term and strategic relationships with customers and stakeholders. - Market-Specific Sales Initiatives: Create targeted sales initiatives in specific markets to achieve local budgets. - Agent Support and Key Account Meetings: Provide support to local agents, actively participate in sales meetings with Key Accounts. - CCO Support: Offer valuable support to the Chief Commercial Officer, contributing to critical business decisions. - Sales Meetings and Fairs Planning: Plan and coordinate sales meetings and participation in industry fairs. - Team Leadership: Oversee staff responsibilities and provide effective leadership and guidance to the team.

Responsibility as above.

- Responsible for developing value for our customers through our B2B platform - Optimization of sales online throughout campaigns and newsletters - Responsible for the layout and visual presentation - Daily evaluation of sales, conversions, basket size etc. through Google Analytics - Create optimal goods flow from sample to photoshoot - Create campaigns and newsletters - Plan & create landing-pages for the 6 brands - Continuously develop the B2B shop with new developments - Assist our Sales Responsible with B2B sales - Participation in fairs

- Responsible for the daily running of the shop - Optimisation of sales - Visual merchandising - Stock management - Recruiting - Constant optimisation of service level - Marketing

- Responsible for the daily running of the shop - Optimisation of sales - Visual merchandising - Stock management - Recruiting - Constant optimisation of service level - Implementation of Bestseller's core values in the shop

- Responsible for the daily running of the shop - Optimisation of sales - Visual merchandising - Stock management - Recruiting - Constant optimisation of service level - Implementation of Bestseller's core values in the shop