casey rogers

senior strategy consultant

About

Manager of Professional Services at Aggregate Knowledge, a Neustar Service

Country

united states

City

brookhaven

Industry

marketing and advertising

Skill

digital strategy, online advertising, digital marketing, interactive advertising, digital media, advertising, rich media, interactive marketing, seo, integrated marketing, media buying, mobile marketing, account management, media planning, social media marketing, ppc, web analytics, doubleclick, social media, mobile advertising

Experience

marketing intern

pilgrim's

2005-1 - 2005-1 · 1 mo

project manager

sagepath inc

2013-1 - 2013-5 · 5 mos

account coordinator

j. walter thompson worldwide

2008-2 - 2008-7 · 6 mos

Coordinated advertising efforts on behalf of three separate divisions within Texas Instruments.

account manager

aggregate knowledge

2013-6 - 2014-8 · 1 yr 3 mos

creative technology project manager

eyewonder

2010-5 - 2012-7 · 2 yrs 3 mos

* Scoped and managed the successful completion of campaign elements outside of core company competencies * Developed and documented process(es) to train both internal teams and existing clients on products and technologies * Managed build of server-side solutions for client-side creative execution * Implement workflow efficiencies based on project profit and loss analysis * Provided product direction/strategy as it relates to operational and technological capabilities

publisher relations specialist

eyewonder

2009-9 - 2010-6 · 10 mos

* Managed and grew business with marquee publishers (DIMG, CBS, Fox, MySpace, NBC, etc.) * Regulated campaign activity based on publisher specifications * Provided first-tier technical support for emerging-technology campaigns * Developed and implemented metrics-based evaluation tool for revenue retention and growth * Noteworthy promotion in first 6 months of employment

assistant search planner

j. walter thompson worldwide

2008-7 - 2009-9 · 1 yr 3 mos

* Collaborated with media planners/buyers to develop engagement strategies * Designed, created and carried out paid search efforts * Took charge of keyword research efforts for agency-wide new business opportunities * Researched existing and future SEO opportunities for world’s second largest staffing agency * Authored web content adherent to SEO standards and reported on benchmarks/goals

freelance account coordinator

nurun

2007-10 - 2008-1 · 4 mos

Assisted in implementing creative placement for Equifax's media buy.

senior strategy consultant

neustar, inc.

2015-1 - Present · 11 yrs 9 mos

interactive project manager

leader enterprises

2012-4 - 2013-1 · 10 mos

* Develop and implement digital strategy for Fortune 500 client * Responsible for maximizing resource utilization against regional project docket * Source, manage, and leverage vendor/contract resources to increase effective revenue * Onboard clients and internal personnel with respect to interactive project process MediaMind (formerly EyeWonder)