Casey K.

- Lead in-depth, consultative product experiences for homeowners, architects, designers, and trade partners within a flagship luxury showroom environment. - Translate highly technical, premium plumbing and electronic bathroom systems into accessible, confidence-building guidance for clients across multiple price tiers. - Serve as a brand educator and sales enabler in a non-transactional environment, directing clients to national distributor and e-commerce partners while maintaining brand integrity. - Coordinate and execute product launches, professional trainings, and private industry events for 20–200 guests. - Maintain showroom analytics, visitor tracking, and reporting to support sales strategy and regional merchandising decisions. - Partner cross-functionally with Sales, Marketing, and Merchandising to support regional trade shows and permanent display programs.

- Served as lead brand ambassador and primary client-facing representative during a major international merger (GROHE, American Standard, LIXIL), welcoming global stakeholders and A&D partners into a unified showroom experience - Conducted showroom tours, internal trainings, and executive presentations for designers, architects, and visiting international leadership - Provided executive and operational support to U.S. leadership and Head of Product Design during merger transition - Managed New York procurement requests through Ariba, coordinating international approvals and payments - Planned and supported private industry events, trainings, and meetings for 20–200 attendees

- Supported President of national broker serving large, regulated client accounts; managed executive reporting, HR coordination, and cross-office operations - Prepared client-facing reports and performance summaries using Nielsen data; maintained accuracy across multiple regional offices - Acted as primary administrative and HR liaison for 5 regional offices and 100+ part-time employees

- Built and managed an independent outside sales territory, driving $10K+ in new annual revenue through daily cold outreach, in-person prospecting, and relationship-based selling to local businesses - Led end-to-end sales cycles, from prospect qualification and needs discovery through quoting, design collaboration, contract execution, and post-install follow-up - Co-developed custom branded environments and visual merchandising solutions, advising clients on signage, event branding, permitting requirements, and production timelines - Owned full account management responsibilities, including budgeting, city permitting coordination, vendor production schedules, and installation logistics, ensuring on-time and compliant project delivery

- Held multiple sales roles within the Marketing Department spanning subscription sales, outbound telemarketing, and local advertising business development - Promoted to Telemarketing Supervisor, managing and training a team of 10 outbound callers to drive season subscription revenue - Personally closed 200+ subscription packages using targeted outreach, incentives, and performance-based selling - Built and managed lead lists and patron data using Tessitura CRM to improve conversion rates - Secured $25K+ in advertising contracts through direct prospecting of neighborhood businesses for print, email, and digital placements

- Sold online fundraising and payment processing software to nonprofit organizations during early adoption of digital donations - Averaged 20 contracts per month through a mix of outbound prospecting and inbound leads across the East Coast - Led regular product demonstrations and educated organizations on donation optimization, fee structures, and best practices - Managed pipeline and contracts using Salesforce CRM, supporting forecasting and close rates

- Executed national mobile and experiential marketing programs for consumer brands across the Eastern U.S. - Trusted with logistics, staffing, vendor coordination, and on-site brand execution for high-visibility activations - Represented brands in fast-paced public environments, driving awareness, trial, and engagement through live demos and experiential storytelling Select Programs: - Trident Layers – Multi-city guerrilla sampling tour; managed custom vehicle logistics and location scouting - Swedish Fish – Trade show contest activation; coordinated interstate transport and on-site execution - Boost Mobile – College campus video contest tour with retail partnerships - Virgin Mobile – Multi-month outdoor festival tour with interactive brand engagement

Selected by EventPro Strategies to represent Peppercom on a multi-market field marketing program supporting TGI Fridays (Carlson Management Worldwide) - Served as on-the-ground liaison between PR agency, restaurant management, and brand partners across 7 regional locations - Drove $28.5K in incremental gross revenue over 5 months through strategic promotions, partnerships, and local event activations - Delivered daily performance reporting and insights to agency and client stakeholders Select Experiential Programs included national retail partnerships, midnight product release events, and co-branded activations for QSR and entertainment brands, generating incremental revenue and regional visibility.

- Supported artistic and operational leadership during a period of organizational transition for a nationally recognized regional theatre (Tony Award–winning season) - Managed logistics for visiting artists and creative teams, including travel, housing, and scheduling - Assisted across artistic administration, production, and front-of-house operations to ensure continuity during leadership change