Carrie Ng

Carrie is the Director of Marketing and Human Resources & Administration for Dr. Kong Footcare Ltd. with over 350 staff across HK and Macau. A passionate advocate for public welfare, Carrie actively participates in community activities and social initiatives. She serves on marketing advisory committees for various NGOs, focusing on advancing local education, elderly care, and rehabilitation services. Her dedication to promoting social welfare is driven by her commitment to professional and innovative approaches. Carrie oversees all marketing and advertising operations for the company. Her responsibilities include developing strategic marketing plans, managing the company's branding and corporate image, executing impactful promotional campaigns, and utilizing both traditional and digital marketing channels to drive sales and enhance customer engagement. She also successfully launched the online shop, expanding its digital presence and enabling new revenue streams. In her capacity as the head of HR & Admin Department, Carrie restructured the HR department and implemented a new e-HR system across the company’s operations in 2017. This initiative introduced a more efficient and paperless infrastructure, streamlining processes and enhancing the company’s overall effectiveness. Under her leadership, the company received multiple accolades, Job Market, the Best Employer Awards for 8 consecutive years and numerous industry awards. Carrie also played a pivotal role in organizing and managing charity events and fashion shows, further elevating the company’s brand reputation and social impact. With extensive experience in retail marketing and human resources, Carrie has honed her expertise in areas, such as consumer insights, campaign planning, media strategy, data-driven marketing, talent management, and organizational development. Her innovative mindset, dedication to excellence, and customer-focused approach continue to drive the company’s growth & success.

Carrie previously served as the Office Manager at F11 Foto Museum, a private photography heritage museum and f22 photo space, where she played a key role in setting up the museum's hardware and software infrastructure. She independently managed all operational and administrative functions, including human resources, accounting, public relations, and marketing events. Carrie also worked closely with government authorities and external organizations to ensure smooth operations and compliance. She gained valuable experience organizing exhibitions for renowned Magnum photographers and conducted guided tours for various organizations and schools to promote educational and cultural programs. Her efforts helped foster a deeper appreciation for photography and art within the community.

Strengthened multitasking, organizational, and time management abilities through the successful execution of diverse tasks and projects. Enhanced leadership and administrative capabilities by sharing expertise and knowledge with team members to foster collaboration and growth. Oversaw all bankruptcy cases and licensing matters for the Club, ensuring compliance and timely resolution. Acted as the primary liaison with external parties, government authorities, and business units, maintaining effective communication and coordination. Led multiple initiatives to optimize work processes, including streamlining licensing procedures and developing standardized templates and checklists to improve the team's overall efficiency and effectiveness.

Provided comprehensive administrative support to the Asian Marketing Director, Regional Client Relationship Manager, and Communications Manager. Established and maintained strong, long-term relationships with diverse market stakeholders. Oversaw the design, production, and distribution of marketing materials, souvenirs, and office brochures, including coordination with external vendors. Planned and executed client seminars and marketing events, ensuring seamless delivery and engagement. Demonstrated exceptional organizational and multitasking skills in a fast-paced environment by serving as a critical liaison between general staff and Banking Partners. Acted as a key point of contact, facilitating communication between Banking Partners and clients to address general inquiries efficiently.