Carolina Pérez Diaz Granados

Growth Marketing Manager @ GraceMark Solutions

About

I’m a Marketing Manager passionate about connecting creativity with strategy to build brands that inspire and perform. I’ve led digital campaigns across Meta, Google, and LinkedIn, focusing on lead generation, storytelling, and brand positioning. My approach combines data-driven decisions with a deep understanding of design and audience behavior. I thrive in dynamic environments, collaborating with teams and clients to turn ideas into measurable growth.

Country

Colombia

City

Barranquilla

Industry

Marketing & Advertising

Skill

Google Analytics, Marketing B2B, Marketing digital directo, Marketing de negocios, Publicidad, Gestión de organizaciones de fabricación por contrato (CMO), Estrategia de marketing, Estrategia empresarial, Estrategia, Ventas y marketing, Liderazgo, Administración de marketing, Optimización para motores de búsqueda (SEO), MailChimp, Capacidad de análisis, Ventas, Comunicación

Experience

Growth Marketing Manager

GraceMark Solutions

2026-2 - Present · 8 mos

Marketing Director

Christian Tupper

2023-1 - Present · 3 yrs 9 mos

As Marketing Director, I lead digital strategy and performance campaigns for luxury real estate developments in the U.S. and Latin America. I manage paid media across Meta, Google Ads, TikTok, and LinkedIn, focusing on qualified lead generation and brand growth. My role includes optimizing ad funnels, analyzing performance data, and developing creative strategies that align with client goals. I also oversee client communication and collaboration between design, media, and sales teams to ensure consistent results and ROI-driven marketing execution.

Coordinador de marketing

Salvatech

2022-8 - 2022-12 · 5 mos

Barranquilla, Atlántico, Colombia

At Salvatech (Bloomz), I developed and executed digital strategies to generate leads across the LATAM region. My work focused on managing HubSpot CRM workflows, building automated email campaigns, and designing lead nurturing sequences that improved conversion rates. I collaborated closely with sales teams to align inbound marketing efforts with lead qualification goals and conducted performance analysis to identify growth opportunities. This role strengthened my expertise in marketing automation, data-driven decision-making, and cross-market communication.

Coordinador de marketing

Bloomz

2022-8 - 2022-12 · 5 mos

Estados Unidos

Coordinador de marketing

Marknology

2021-7 - 2022-8 · 1 yr 2 mos

Estados Unidos

At Marknology, I managed marketing operations for multiple e-commerce brands within the Amazon and DTC space. My responsibilities included developing product launch campaigns, optimizing listings, coordinating ad budgets, and analyzing performance metrics to increase sales and brand visibility. I also collaborated with creative and content teams to ensure cohesive communication across all channels. This experience gave me a strong foundation in digital advertising, client management, and e-commerce marketing strategy.