carol horne

I have an extensive background and demonstrated skills in marketing and communications. Over the past 14 years with Tourism Prince Edward Island I have had hands-on experience in every aspect of a sophisticated and successful marketing program, from campaign concept development in concert with our agency of record to fulfillment materials, call centre management and website content Throughout this time my personal program responsibility has been Public Relations for Tourism PEI and as a result I have developed a wide-ranging set of travel media and industry contacts throughout the world. I believe. I take pride in the written materials produced by my section. I enjoy challenges and I am most effective when coordinating resources from several sources, developing new projects and seeking out solutions to issues. A recent new challenge was a one-year posting at the Canadian Tourism Commission which ended September 26, 2008. Specialties: PR, Writing, E-marketing