Carl C.

I build and manage B2B accounts and sales cycles across cybersecurity, tech SaaS, and digital marketing environments — and I've been doing it across Southeast Asia, the US, and global markets for the past decade.Most of my career has been in digital marketing and creator agencies (Hepmil Media Group, now part of Publicis, and MadeViral), where I ran $10–$30M portfolios, managed 10+ active accounts simultaneously, and owned the full cycle from prospecting through renewal. I've also managed channel and partner relationships with resellers, VARs, MSPs, and distributors, including onboarding, co-selling, and pipeline tracking in Salesforce and HubSpot.On the GTM side: I've built outreach infrastructure from scratch, prospect list building in Apollo and LinkedIn Sales Navigator, outreach automation in Instantly and Lemlist, AI-powered workflows in Make.com, and CRM automation on top of Salesforce. I co-founded an AI lead generation service on a subscription model, which meant building the entire GTM motion as an operator, not just executing someone else's playbook.A few things that make my background unusual for an account manager: I hold a CCNA and Microsoft Cybersecurity (SC-900) certification alongside an Electronics and Communications Engineering degree. That combination means I can work with technical buyers, understand what I'm selling, and handle the commercial mechanics of SaaS and subscription accounts without things needing to be explained.Tools I use in live work: Salesforce, HubSpot, Apollo, LinkedIn Sales Navigator, Instantly, Lemlist, Make.com, Google Ads, Meta Ads, Klaviyo.Open to: B2B account management, sales, GTM engineering/strategy, channel and partner sales, demand generation — particularly in cybersecurity, tech SaaS, and digital/marketing environments.📍 Philippines — open to remote roles globally