Carlos Dieguez

• Hold full P&L responsibility for Bay Area branch operations supporting commercial power, reserve power, and industrial battery markets, managing multi-million-dollar annual revenue and overall profitability. • Improved gross margins through strategic pricing adjustments on lead-acid, AGM, lithium, and specialty battery product lines while maintaining competitive market positioning. • Reduced aged and obsolete inventory by tightening SKU management, improving demand forecasting, and increasing inventory turns to strengthen cash flow. • Controlled operating expenses by optimizing delivery routes, warehouse labor allocation, and core returns processing, directly impacting net operating income. • Negotiated vendor programs and freight terms to improve landed cost on bulk battery purchases and pallet quantities. • Managed warranty recovery processes and core charge accountability to protect branch profitability. • Led hiring, training, and performance development of sales and counter teams, aligning individual quotas with regional growth targets. • Maintained and managed a fleet of vehicles. • Strengthened partnerships with OEM dealers, equipment rental companies, forklift service providers, and commercial fleet operators throughout the Bay Area. • Ensured compliance with hazardous material handling standards, battery storage regulations, and environmental disposal requirements.

• Built and maintain strong relationships with key clients in the flooring industry, including contractors, architects, interior designers, and commercial property managers, to ensure long-term business success • Awarded "Rookie of the Year" in 2021 for significantly increasing in-home installations in the flooring industry, demonstrating exceptional sales performance and client relationship-building skills. Successfully drove growth by identifying market opportunities and providing tailored flooring solutions, contributing to both company revenue and customer satisfaction.

Supervised operations for four stores in the Financial District, overseeing up to 30 staff members simultaneously, demonstrating strong leadership and organizational skills to ensure efficient and effective management. Guaranteed the achievement of financial goals for all stores in my jurisdiction by establishing daily and weekly benchmarks based on sales trends, patterns, and gross margin analysis, showcasing a strategic and data-driven approach to meet and exceed targets. Collaborated in organizing and participating in external marketing events to boost foot traffic, showcasing a proactive role in driving customer engagement and promoting the store's presence in the community.

Managed the overall operations of the store, overseeing day-to-day activities, and taking charge of employee scheduling to ensure optimal efficiency and performance. Dedicated to training new hires in Sprint's sales ethics, instilling a strong foundation of ethical principles and best practices to ensure a consistent and high standard of professionalism within the sales team. Facilitated sales closures and lead generation for store representatives, contributing to overall business growth and success. Effectively managed financial transactions and product inventory to maintain optimal balance and support the overall financial health of the business

Proactively generated and pursued leads aligned with upper sales markets and current trends, demonstrating a strategic approach to capitalize on market opportunities and drive sales growth.