Canzy Bahgat

A results-driven Growth & Marketing Strategist with a heart for consumer brands and a head for data, I specialize in scaling e-commerce businesses across MENA. From launching DTC brands to amplifying the impact of FMCG powerhouses, I thrive at the intersection of creativity, performance, and customer obsession. Currently leading strategy for both emerging and established brands, I focus on: • Full-funnel growth strategy • Paid media and performance marketing • Digital product innovation & marketing automation • Brand storytelling with purpose and emotion Having worked across startups, agencies, and in-house teams, I bring a rare blend of agility, empathy, and structured thinking. I don’t just execute campaigns—I build engines for sustainable growth, powered by insights, testing, and collaboration. I believe in brands that feel human that understand their customers deeply and show up with heart. Whether I’m auditing a funnel, reimagining retention journeys, or leading a GTM plan, I bring clarity, passion, and strategic calm.