CANKIZ ALPER BİNZET

Led the strategic acceleration of the pharma channel through successful new brand launches, delivering significant incremental growth and expanding channel diversification.

Led the commercial strategy and execution for a $100 M portfolio of 10+ prestige beauty brands in Turkey, managing 250+ points of sale and delivering strong, sustained growth across both DTC and B2B channels. Key Highlights: • Delivered 30% USD CAGR growth over 3 years, significantly accelerating brand performance in a competitive market. • Oversaw a team of 30+ at HQ and 450+ in the field, driving alignment, efficiency, and results across all functions. • Managed the end-to-end operations of 52 free-standing stores, including MAC, Jo Malone London, and Bobbi Brown, ensuring sales target delivery and premium brand representation. • Developed and led the ultra-luxury consumer engagement strategy, forging high-impact partnerships with Turkey's most prestigious luxury retailers to elevate brand experience and drive growth

Official distributor of BANANA MOON Swimwear in Turkey, overseeing brand launch, market development, and commercial growth strategy

Served as General Manager of Godiva Turkey with full accountability for overall business strategy, operations, and financial performance Key Highlights: • Led a 120-person organization and oversaw all business functions—including commercial operations, marketing, supply chain, finance, HR, and store operations • Delivered consecutive double-digit growth—40% in 2017 and 30% in 2018—and achieved the first positive EBITDA since market entry • Directed all local marketing and brand activation efforts, aligning global brand equity with regional consumer insights and market dynamics

Led DTC and B2B sales operations for Sunglass Hut Turkey, overseeing 70 points of sale and a team of 150+, with full accountability for sales targets, P&L delivery, and network expansion Key Highlights: • Redesigned the incentive and KPI schemes using SMART retail KPIs, resulting in a 4-point increase in conversion despite declining foot traffic • Achieved 30% revenue growth by driving top-line performance and operational excellence across the retail footprint • Successfully launched 4 new stores, strengthening market presence and accelerating commercial expansion

Led Nike Turkey's $100M portfolio across Running, Women's & Men's Training, Tennis, Basketball, and Kids categories, with full accountability for retail and wholesale performance, P&L delivery, and strategic growth Key Highlights: • Oversaw go-to-market and distribution strategies, aligning merchandising, sales, and marketing to maximize commercial impact and brand strength • Directed end-to-end budgeting and planning processes, ensuring financial accuracy and sustained profitability • Double-hatted as Category GM for Nike Running and Nike Women, leading cross-functional teams across sales, merchandising, and brand marketing to drive synergy, consumer-focused innovation, and integrated execution • Delivered 50% CAGR in Nike Running category since 2011, scaling the business through bold growth strategies and market leadership. • Founded and scaled Nike Women in Turkey, launching five flagship women-focused retail destinations and delivering 30% CAGR over three years through strategic brand positioning and consumer-led growth

• Delivered $20M annual wholesale revenue through Nike Only Store retailers • Founded and launched the Nike Sportswear specialty channel in Turkey, expanding brand reach and category penetration • Supervised wholesale, sell-thru, and inventory performance across 40 mono-brand stores, ensuring optimized stock levels and retail execution

• Delivered €25M in annual sales to key accounts • Exceeded sales quota by 20% annually for two consecutive years • Recognized as “Best of the Year” in 2006 for outstanding performance and contribution to business growth

•Conducted feasibility studies across a range of Bilkent Holding's business ventures, evaluating commercial viability and strategic fit

Dissertation was formally recognized at distinction level

Graduated with Honors, GPA: 3.27 / 4.00