Camilla Davel Braga

Support in executing CRM strategy workflows focused on retention and monetization of Renault and Nissan financial services; monitor and analyze CRM campaign KPIs; generate insights from customer data to support strategic decisions; maintain and update the CRM database in compliance with LGPD; develop executive reports and presentations; perform CRM operational routines using Marketing Cloud and Jira to improve workflow efficiency and strengthen coordination between CRM and IT teams; support digital marketing projects; collaborate with cross-functional teams to enhance customer experience and support monthly budget tracking and closing.

Responsible for restructuring the Marketing and Human Resources departments of the junior enterprise, planning, executing, and monitoring key initiatives such as social media management and monitoring, content creation, brand development, and design enhancement. Orchestrated the entire recruitment and selection process for different levels and areas, ensuring the formation of high-performing teams.