Cameron Kusiak
Founder @ Base Camp Agency
About
Experienced Brand Marketing Professional with demonstrated experience of fostering an engaged community through events, partnerships, and social media. I use a background of digital marketing combined with industry knowledge to set and exceed goals. I am a passionate individual who is making an impact at the intersection of endurance and lifestyle.
United States
Brooklyn
Apparel & Fashion
Public Speaking, Teamwork, Microsoft Office, Social Media, Digital Marketing, Customer Service, Leadership, Management
Experience

Community Brand Marketing
New York, New York, United States
Conceptualize and implement elevated NYC events to grow the Ten Thousand community Lead 100+ nationwide trademark events, engaging with 5,000+ people across the U.S. Partner with Ten Thousand athletes, ambassadors, & brand partners to scale events nationwide Assist in ideation and execution of marquee Ten Thousand events at races such as the Life Time Miami Marathon, Chicago Half Marathon, etc. Partner with industry adjacent brands on meaningful collaborations Manage all owned social media accounts by working cross-functionally with our internal creative team + external athletes and influencers Analyze weekly/monthly KPIs for social and events, reporting learnings internally to drive brand strategy

Retention Marketing
Support the Associate Manager in planning and executing CRM email marketing in North America within the Deckers’ portfolio (HOKA, Teva, and Sanuk) Drive North America retention marketing efforts across broadcast email, automated behavioral email, SMS and geo targeting email programs Plan email campaigns and organize creative assets for key product launches and brand moments Support regular reporting and hypothesis-driven AB testing Interfacing with brand marketing and creative team partners on a regular basis Generate bi-weekly reporting on email campaign effectiveness using Google Analytics Test and validate email format, linking, and copy within Cordial to ensure all campaigns accurately represent each brand's message and product assortment Work cross-functionally with Ecomm, Site, and GTM teams to create well-rounded product and marketing event launches

Community Marketing
Carrboro, North Carolina, United States
Generate and maintain close relationships with brands, physicians, and physical therapists to drive revenue for the store and create brand awareness with community partners Organize and execute various events such as demo runs, training groups, workplace shoe fittings, and medical nights Fit customers for proper shoes using Fleet Feet's fit id outfitting process Design in-store POP displays to highlight new and relevant products Manage and educate retail staff on new products and events to create a consistent brand image

Brand Ambacebador
As a University Ambacebador, I actively work towards growing the Guayaki brand by spreading knowledge of yerba mate throughout my University. By sharing the product and Guayaki's culture, both in person and through social media, I am able to help spread awareness of their Market Driven Regeneration business model which work towards regenerating ecosystems and creating vibrant communities.

Group Fitness Instructor - TRX Circuit
Auburn, Alabama Area
Design circuit based strength training workout classes with a primary focus on the TRX Suspension Trainer. Demonstrate, lead, and coach participants through the workout while constantly motivating them, as well as making sure each participant is showing proper form.

Group Fitness Program Assistant
Auburn, Alabama
Managed fellow Group Fitness instructors as well as oversaw the data and participation for all Group Fitness classes. Ran Fusion and Excel reports to track multiple date points related to Group Fitness classes and participants. Work alongside Professional Staff focusing on organizing and promoting Group Fitness classes through online and social media. Work with Campus Recreation Marketing Team to represent Group Fitness online and on social media.

Group Fitness Instructor - Cycling
Auburn, Alabama
Instruct indoor cycling group fitness classes at the Auburn University Campus Rec. Use leadership, energy, people skills, and planning to give participants the best workout possible.
Cameron Kusiak's Contact Information
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