Callie Frank

Hi, I’m Callie Frank — a Category Assistant at At Home and a TCU alumna, where I graduated cum laude in December 2025 with a degree in Fashion Merchandising and a minor in Entrepreneurship and Innovation.In my current role, I support merchandising and buying teams through assortment planning, data analysis, and cross-functional coordination in a fast-paced retail environment. I bring a strong analytical mindset paired with a creative eye, allowing me to contribute to data-driven product and merchandising decisions.Previously, I worked as a Sales Associate at Francesca’s, building a foundation in trend awareness, customer engagement, and sales performance. I also served as my sorority’s Apparel Chair, where I led the design, sourcing, and production of custom merchandise—strengthening my understanding of the product development lifecycle and vendor collaboration.My background includes trend analysis, retail buying, merchandising strategy, assortment planning, apparel construction, and digital design. Through my Entrepreneurship and Innovation studies, I developed strong problem-solving, market assessment, and strategic thinking skills that continue to shape my approach to retail.I’m passionate about building thoughtful, well-balanced assortments and growing within the merchandising and buying space.Skills:Adobe Creative Suite (Photoshop, Illustrator, InDesign) • AutoCAD Kaledo • Microsoft Excel (MOS Certified)